Role Description
As the
MarTech & Ops Lead
, you will serve as the owner of our
Iterable
, owning foundations and scalability across the company. This role sits on our ™ Operations Team, reporting to the Senior Manager of MarTech and Operations. We are a shared services org and your primary stakeholders will be Member Growth, Lifecycle and Provider Comms. This is a full time, remote position on our team. Occasional travel may be required for company or team events or meetings.
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Serve as the primary admin for
Iterable
, ensuring rock-solid configuration, data integrity, and system health.
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Establish the global standards for naming conventions, folder taxonomy, and user permissions to keep the ecosystem scalable and organized.
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Translate complex business requirements from Member Growth and Provider Comms into durable technical designs.
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Lead advanced builds involving APIs, webhooks, and catalogs, partnering with Engineering and Data teams to bridge the gap between strategy and execution.
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Build the "self-service" machinery—reusable templates, snippets, and standardized workflows—that allows marketing and comms teams to deploy high-quality campaigns independently and safely.
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Own the strategic relationship with Iterable and related MarTech vendors.
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Manage the budget, monitor usage/API limits, and lead the roadmap for platform optimizations and new tool integrations.
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Manage the intake, prioritization, and QA workflows for shared services.
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Partner with external agencies to ensure technical execution is consistent, high-quality, and follows established governance.
Qualifications
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7–10+ years of experience in lifecycle marketing, marketing technology, or CRM operations within B2B2C, SaaS, PLG, or subscription businesses.
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Deep hands-on experience with lifecycle automation platforms, with Iterable strongly preferred.
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Strong understanding of marketing data architecture, integrations, event models, and data hygiene.
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Proven ability to lead complex martech solutioning in partnership with Engineering and Data.
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Highly systems-oriented thinker with strong operational discipline and comfort in ambiguity.
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Excellent cross-functional communicator who can translate between technical and non-technical stakeholders.
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Passion for building infrastructure that enables thoughtful, human-centered experiences at scale.
Requirements
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Lifecycle platforms and data foundations are stable, trusted, and built to scale.
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Advanced lifecycle strategies are executable without recurring data, QA, or tooling issues.
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Iterable and adjacent tools are used to their full potential, with clear patterns and guardrails.
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Production workflows are predictable, efficient, and resilient under load.
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Lifecycle teams spend more time driving impact and less time fighting systems.
Benefits
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Health, Dental, Vision benefits start on your first day at Spring.
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You and your dependents also receive access to One Medical accounts.
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HSA and FSA plans are available, with Spring contributing up to $1K for HSAs, depending on your plan type.
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Employer sponsored 401(k) match of up to 2% for retirement planning.
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A yearly allotment of no cost visits to the Spring Health network of therapists, coaches, and medication management providers for you and your dependents.
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Competitive paid time off policies including vacation, sick leave and company holidays.
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At 6 months tenure with Spring, parental leave of 18 weeks for birthing parents and 16 weeks for non-birthing parents.
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Access to Noom, a weight management program tailored to your unique needs and goals.
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Access to fertility care support through Carrot, in addition to $4,000 reimbursement for related fertility expenses.
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Access to Wellhub, which connects employees to the best options for fitness, mindfulness, nutrition, and sleep in one subscription.
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Access to BrightHorizons, which provides sponsored child care, back-up care, and elder care.
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Up to $1,000 Professional Development Reimbursement a year.
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$200 per year donation matching to support your favorite causes.