[Hiring] Marketo CRM Business Analyst @CooperCompanies

Role Description

We are looking for a Senior CRM and Marketo Business Analyst to support the discovery, design, and implementation of new functionality and ongoing commercial operations. The successful candidate will have the opportunity to work from home, supporting the Global Sales CRM and Marketing Systems in the implementation of Marketo and integration with the D365 System. This work will drive the quality and nurturing of leads that are then funneled to the Sales teams for qualification.

As Senior Business Process Analyst, you will be the central point of contact and bridge between the business (Sales, Marketing, Customer Service, etc.) and the CRM & Marketing development and maintenance teams. You will report to the Global Director, CRM Business Analysis, and will engage in a self-directed process of discovery and documentation of requirements from the business to prepare for future upgrades and enhancements to the system.

The Senior Business Process Analyst will be assigned several projects that they will be responsible for providing clear documentation on all aspects of the project from initiation and definition of scope, through the analysis, requirements, design, development, testing, and delivery phases of the project. You are also expected to research new technologies and improvements to business systems that can improve data quality, increase sales, and cut costs.

Qualifications

• Experience with CRM systems, particularly Marketo and D365.
• Strong analytical and documentation skills.
• Ability to work independently and manage multiple projects.
• Excellent communication skills to liaise between business and technical teams.

Requirements

• Proven experience as a Business Analyst or similar role.
• Strong understanding of business processes in Sales, Marketing, and Customer Service.
• Experience in project management and documentation.
• Ability to research and implement new technologies.

Benefits

• Opportunity to work from home.
• Engagement in innovative projects.
• Professional development opportunities.