[Hiring] Marketing Specialist @Bowman Consulting Group, Ltd.

Role Description

Bowman has an opportunity for a Marketing Specialist to join our team remotely. In this position, you will enjoy a fast-paced, creative and collaborative team environment where you’ll be expected to exercise strong organizational and problem-solving skills to effectively manage multiple priorities and consistently meet deadlines.

As a vital part of our sales efforts, you will work directly with subject matter experts at all levels and will be required to demonstrate strong communication skills and a high degree of professionalism to successfully complete detailed proposal submissions.

You would be joining a nationwide team of marketers and helping to expand our growth initiatives all while enjoying comprehensive benefits including remote working (in office/hybrid/remote options available) and flexible PTO.

Purpose: Intermediate individual contributor and proposal producer who provides support in the execution of the company’s sales and marketing initiatives.

Responsibilities

• Perform work under limited supervision requiring the need to exercise independent judgement and discretion on a regular basis.
• Work collaboratively with cross functional groups to produce sales and marketing collateral to support business initiatives.
• Maintain up-to-date knowledge of key organizational project initiatives and industry competitors.
• Preparation of proposals in response to RFP requests, qualifications and teaming opportunity materials for both public works and private development projects managing the process from content generation through to debriefing.
• Leverage a whole-brain approach to marketing—balancing strategic thinking with creative execution—to develop compelling, visually engaging content that resonates with target audiences.
• Apply graphic design skills/knowledge to elevate visual storytelling and mentor junior staff in design principles, branding consistency and layout best practices.
• Assist business development/project teams with prequalification and lead tracking efforts.
• Prepare presentations and assist with interview preparation.
• Produce marketing and communications collateral including brochures, project profiles, team resumes, etc.
• Create visually appealing graphics in support of proposal preparation and corporate initiatives, as needed.
• Maintain efficient marketing processes, record keeping systems and historical information per department standards.
• Assist in management and integrity of company project and resume database.
• Contribute to the development and maintenance of graphics library.
• May assist in coordinating and potentially participating in industry, tradeshow and recruiting events.
• Research and compile data on clients, communities and/or markets to support strategy development.
• Complete day-to-day marketing tasks, projects and activities, as requested.

Success Metrics and Competencies

• Strong time management, self-reliance and ability to operate independently with limited direction.
• Strong organizational and problem-solving skills with the ability to pivot in a fast-paced environment while effectively managing multiple priorities.
• Strong sense of urgency in responding to stakeholders.
• Demonstrated ability to think proactively, exercise sound judgment and resourcefulness.
• Strong work ethic, a positive attitude, and a willingness to learn and grow.
• Exemplify the Bowman brand internally and externally.
• Proven ability to synthesize information into professional marketing communications.
• Work collaboratively with cross functional groups.

Qualifications

• Minimum of two (2) years professional services marketing experience with emphasis and clear understanding of proposal development. (AEC preferred)
• Associate or bachelor’s degree in marketing, communications, or related field preferred. Commensurate work experience also considered.
• Proficient in Adobe Creative Suite (InDesign, Illustrator, and Photoshop) and Microsoft Office Suite (Word, Excel, and PowerPoint).
• Experience preparing proposals in response to RFP requests.
• Excellent writing, editing and communication skills.
• Strong organizational and problem-solving skills.
• Strong graphic design and layout capabilities.
• Flexibility to work as needed to meet deadlines.

Benefits

• Medical, dental, vision, life, and disability insurance
• 401(k) retirement savings plan with company match
• Paid time off, sick leave, and paid holidays
• Tuition reimbursement and professional development support
• Discretionary bonuses and other performance-based incentives
• Employee Assistance Program (EAP), wellness initiatives, and employee discounts
• Eligibility for certain benefits may vary based on position, location, and employment status.