[Hiring] Marketing Ops - Event Coordinator @Booth and Partners Pte Ltd

Role Description

This is a dual-track Marketing Operations and Events Coordinator role supporting the Seattle HQ marketing team. The position is responsible for executing campaigns across two email platforms while managing remote logistics for US-based conferences. The role requires zero-defect execution, a strong process-oriented mindset, and the ability to independently manage complex, multi-step workflows.

The Two Tracks

• Marketing Operations
  • End-to-end Marketo campaign management (ABM and demand generation)
  • Management of D365 Marketing Lists and Sequences for event and prospect outreach
  • Lead scoring and nurture workflows
  • CRM synchronization and contact database management via Seamless.ai
• Events Coordination
  • Remote management of booth logistics
  • Hotel blocks
  • Vendor coordination
  • Freight and shipping
  • Marketing collateral for US-based conferences
  • Strong vendor accountability: ensures deadlines are met and escalates risks early

Platform & Reporting Requirements

• Adobe Marketo Engage — Expert level (program builds, smart lists, lead scoring, D365 sync)
• D365 Marketing Lists & Sequences — Advanced (strongly preferred at hire)
• Power BI — Build and maintain all email marketing dashboards; provide weekly reports
• Seamless.ai — Contact sourcing, list cleaning, and platform imports
• Microsoft 365 — Non-negotiable (Teams, Outlook, SharePoint, Excel—including PivotTables and XLOOKUP—and Planner)
• Note: Candidates with Google Workspace–only backgrounds will not be considered

AI Stack — All Six Required

• Candidates must actively use all of the following tools:
  • Claude (Level 2 at hire, Level 3 by Day 90)
  • ChatGPT / GPT-4o
  • Microsoft Copilot
  • Google Gemini
  • NotebookLM
  • Perplexity
• The role includes building Claude automations for:
  • Pre-send QA
  • Post-event lead intake
  • Power BI data preparation

Business & Marketing Competencies

• Campaign lifecycle ownership — Manages from brief to execution to reporting independently
• Lead management expertise — Strong understanding of scoring, lifecycle stages, and sales handoff
• Attribution mindset — Builds reports that tell a clear business story, not just activity metrics
• Event ROI focus — Measures success based on lead quality, not just attendance
• Vendor accountability — Professional, deadline-driven, and proactive in escalation
• Budget tracking — Monitors spend vs. plan and flags potential overages early
• Brand consistency — Ensures all outputs align with Logic20/20 standards

Qualifications

• 2+ years of hands-on Marketo administration (daily program builds, not just familiarity)
• Experience with D365 Marketing strongly preferred
• Expert-level HubSpot or Pardot accepted with a confirmed commitment to ramp on D365
• 1+ year of remote coordination of US-based B2B conferences or tradeshows
• At least one independently built Power BI dashboard or report
• Excellent written English; B2B experience strongly preferred