[Hiring] Marketing Operations Specialist @Verisys

Role Description

Please note this is a remote opportunity, but you MUST live in one of the following states to be considered: AZ, CO, FL, GA, IL, IN, KS, KY, MD, MA, MO, NC, OH, OK, PA, TN, UT, VA, WI.

As a Marketing Operations Specialist, you will drive the end-to-end execution of multi-channel marketing programs, ranging from the technical management of email drip sequences and list segmentation to the conceptualization of high-impact collateral like eBooks, white papers, and blogs. You will serve as a vital cross-functional liaison, collaborating with the Sales and Account Management teams to support webinars and trade shows while partnering with an external agency. By combining creative content development and graphic design with a focus on process optimization and GTM efficiency, you will play a key role in reporting critical performance metrics in collaboration with the SVP of Growth and Partnerships.

• Email program management, including list management, drip sequence, customer communications, and email technical implementation.
• Content program management, including content conceptualization, content development, including writing proposed content, and content distribution.
• Create and publish social content for internal communications.
• Maintain Verisys blog in collaboration with an external agency.
• Process to reduce turnaround time for go-to-market collateral.
• Create marketing materials including blogs, eBooks + white papers, social content, and more.
• Create marketing imagery to be used for email, LinkedIn, blogs, and other places.
• Collaborate with the internal sales team for thought leadership, webinar, and trade show events.
• Work with marketing partners, internal sales team, and account manager team to create content. Collaborate with SVP on Marketing reporting metrics.

Qualifications

• Bachelor's degree in Marketing or related field or equivalent experience.
• 2-5 years experience in marketing, communications, or relevant channels.
• 1-2 years experience with Hubspot or similar communications platform.
• 1-2 years experience with Canva or similar design development platform.
• 6+ months experience utilizing AI for marketing operations.
• Office/Google suite proficient including Excel and PowerPoint.
• Experience with Photoshop and Adobe suite.
• Experience with copywriting and communications optimization.
• Experience building and optimizing marketing acquisition campaigns.
• Experience with audience segmentation and development.

Desired Character Attributes

• Self-motivated.
• Curious.
• Results oriented.
• Collaborative.

Benefits

• Challenging and meaningful work.
• Opportunity to give back to your community.
• Positive impact on the environment.
• Participation in a range of diversity and inclusion initiatives.
• Support, coaching, and training for career advancement.
• Customization of career path, educational opportunities, and benefits.
• Culture of innovation where your ideas will be heard.

Company Description

Verisys transforms provider data, workforce data, and relationship management. More than 400 healthcare, life science, and background screening organizations depend on us to credential providers, improve data quality, publish compliant provider directories, and conduct employment verifications. Our comprehensive solutions deliver accurate and secure information. As a result, we’re the largest outsourced credentials verification organization in the United States. Since we’ve partnered with the most complex institutions in healthcare for decades, we can help organizations of any size discover their true potential.

Verisys is an Equal Opportunity Employer. We encourage all qualified persons of every heritage, nation, gender, veteran, or disability status, age, religion, or other protected status to apply.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.