[Hiring] Marketing Director, Clinical Diagnostics @Genomenon

Role Description

Genomenon is at the forefront of genomics and variant intelligence, with a mission to accelerate genetic discoveries and improve patient outcomes. This is a rare role where you'll:

• Own end-to-end marketing strategy for the Clinical Diagnostics channel, covering Mastermind, CKB, and the future ClinDx product portfolio.
• Design and execute ABM strategy for named clinical lab accounts (hospital labs, reference labs, molecular labs), in partnership with the ABM Coordination Lead.
• Build and run partner marketing programs with Illumina, Tempus, Sophia Genetics, and ecosystem partners: joint webinars, co-branded content, MDF management, marketplace presence, and integration launch GTM.
• Own messaging, positioning, and product marketing for all Clinical products.
• Drive demand generation and own pipeline accountability for the ClinDx channel.
• Develop sales enablement for the ClinDx sales team in partnership with the VP of Sales and clinical AEs.
• Set conference strategy for AMP, ACMG, AACC, CAP, and partner events.
• Own the Labs journey hub on the rebuilt website: content, conversion, and ongoing optimization.
• Build and maintain the library of lab references and case studies; develop expansion plays into existing Mastermind and CKB customers.

Qualifications

• 8+ years of B2B marketing experience, with 5+ years in life sciences, molecular diagnostics, NGS, genomics SaaS, or adjacent industries.
• Demonstrated buyer fluency with molecular pathologists, lab directors, and variant scientists.
• Startup experience, building from scratch and owning projects from end-to-end.
• Direct experience marketing into clinical diagnostic labs, molecular labs, or hospital labs (NGS, variant interpretation, in-vitro diagnostics), or a closely adjacent industry such as genomics SaaS, sequencing platforms, CDx, or real-world evidence.
• Proven ability to lead without authority in a matrix environment, with examples of shared-resource management and cross-functional delivery.
• Excellent written and verbal communication skills; able to write a one-page strategy memo and a compelling partner brief equally well.
• Strong organizational skills and ability to manage multiple workstreams and priorities simultaneously.

Requirements

• Hands-on ABM ownership at enterprise accounts: personally designed and executed programs against named accounts, not just supervised — with account-level pipeline impact to show for it.
• Formal partner marketing track record: joint webinars, co-branded content, MDF planning and reporting, marketplace presence — examples on the resume, not theory.
• Enterprise sales partnership experience: owned MQL/SQL definitions, account-level intelligence, and sales enablement that field reps actually used.
• Product marketing fluency: led positioning, messaging, and launches for technical B2B products in regulated or scientific markets, end-to-end.
• Pipeline and revenue accountability: owned a marketing-sourced or influenced number, reported against it, and hit it.
• Cross-functional leadership without authority: directed shared resources (content, design, web, events) and delivered cross-functionally with Sales, Product, and BD without a direct reporting line.
• Sharp written communication: tight, audience-tuned business writing and the ability to pressure-test messaging against a discipline framework.

Benefits

• Fully remote work environment.
• Individual contributor role.
• US-based position.

Company Description

Genomenon is an AI-driven genetic intelligence company on a mission to save and improve lives by making biomedical information actionable. We transform the global scientific literature into a literature-derived, real-world evidence (RWE) engine for precision medicine, combining large-scale AI with expert human curation to deliver clean, clinically actionable datasets.

Our work has real, measurable impact, with platforms and services used by more than 250 clinical laboratories and pharma organizations worldwide.

We value curiosity, accountability, and people who thrive in fast-moving, high-impact environments, guided by our core values:

• Always Learning: Approach challenges with curiosity and a growth mindset.
• Data-Driven: Ask a lot of questions and look to the evidence for answers.
• Humbly Confident: Aware of the value that we and others bring to the team.
• Customer & Patient Driven: Put patients and customers first in everything we do.
• True Grit: Embody passion and persistence, and aren’t afraid of hard work.