[Hiring] Manager, Growth Marketing & Events @LivePerson
Mar 18, 2025 - LivePerson is hiring a remote Manager, Growth Marketing & Events. đź’¸ Salary: unspecified. đź“ŤLocation: APAC.
Role Description
We are seeking an experienced and dynamic Field Marketing Manager to lead the strategy and execution of our APJ regional events. This role is pivotal in driving engagement, brand awareness, and demand generation through innovative and impactful digital experiences. The ideal candidate is a strategic thinker with a deep understanding of event marketing, audience engagement, and cross-functional collaboration.
As part of LivePerson’s Revenue Marketing organization, you will be responsible for supporting active & planned events across the APJ region. This is a spectacular opportunity for an ambitious individual who is looking for solid experience/exposure across all event formats and Marketing tactics. You will report directly to the Director of Customer Engagement & Events, with dotted lines to Sales and CSM leaders in APJ, having a unique opportunity to be part of a nimble, high-impact team, helping to drive the adoption of AI-powered brand-to-consumer conversations with Fortune 500 companies.
You will:
- Develop and execute the strategy for events, including dinners, tradeshows, roundtables and workshops.
- Collaborate with revenue marketing, field marketing, customer marketing, product marketing, solutions consulting, sales, and customer success teams to align event content with business goals and audience needs.
- Own the end-to-end execution of events, including planning, promotion, recruitment, content development, speaker coordination, post-event analysis and sales follow up.
- Optimize event formats, technology platforms, and engagement tactics to enhance the attendee experience.
- Establish and track key performance metrics to measure the impact of all events on pipeline and revenue.
- Oversee event marketing campaigns, ensuring seamless execution across email, social media, and paid channels.
- Maintain strong relationships with key stakeholders, including industry influencers, customers, and partners, to drive participation and thought leadership.
- Provide on-site support for events in APJ, ensuring smooth execution and a high-quality attendee experience.
- Stay ahead of industry trends and continuously improve event strategies based on data-driven insights.
Qualifications
- 5 years of related experience, preferably within a CX B2B environment.
- Bachelor degree in business, marketing, or another related field.
- Excellent verbal, written, and interpersonal skills.
- Proven track record in planning and executing high-impact events that drive engagement and revenue.
- Strong project management skills, with the ability to manage multiple events simultaneously.
- Data-driven mindset with the ability to analyze event performance and optimize for future success.
- Willingness to travel within APJ for in-person event support.
- A passion for creating engaging customer experiences and fostering community within target audiences.
- Experience with Salesforce, Smartsheets and Highspot is a plus.
- No ego whatsoever with a “team first” mentality.
Benefits
- Health: medical and mental.
- Time away: vacation, holidays, and care days.
- Financial: Superannuation, ESPP and group life insurance.
- Family: parental leave.
- Development: Generous tuition reimbursement and access to internal professional development resources.
- Additional: Exclusive perks and discounts.
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| đź“Ť | Be aware of the location restriction for this remote position: APAC |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
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Salary
đź’¸
unspecified
|
Remote
Location
APAC
|
|
Job Type
unspecified
|
Posted
Mar 18, 2025
|
| đź“Ť | Be aware of the location restriction for this remote position: APAC |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
