[Hiring] Manager, Creator Content & Video Editor @AG1

Role Description

As our Manager, UGC & Video Editor (EU), you'll play a critical role in scaling the AG1 performance marketing across the DACH, the UK, European region, and APAC markets. You'll own the end-to-end creator content lifecycle—from sourcing and managing a diverse network of creators to producing localized, performance-driven video assets that fuel customer acquisition across Meta and YouTube.

This is a highly collaborative, hands-on role that blends creator sourcing, content production, creative project management, and video editing. Working closely with Growth, Creative, and Media teams, you'll continuously test, optimize, and scale creator-led content tailored to German-speaking audiences and other key international markets.

You'll be responsible for increasing the volume and quality of creator-generated concepts entering AG1's paid media testing pipeline while building a scalable network of creators across DACH, the UK, Europe, and APAC. If you're passionate about creator marketing, understand what drives high-performing paid social creative, and thrive in a fast-paced, data-driven environment, we'd love to hear from you.

Qualifications

• Native or fluent German speaker (required) with excellent written and verbal English communication skills
• 2–3+ years of experience sourcing, recruiting, and managing creators, influencers, or UGC talent
• 2–3+ years of experience editing high-performing short-form social content for performance marketing campaigns
• Strong understanding of the German-speaking market, including cultural trends, consumer behavior, and localization best practices
• Deep knowledge of Meta and YouTube creative best practices, including short-form, long-form, and pre-roll content
• Excellent project management and organizational skills, with the ability to manage multiple creator partnerships and creative projects simultaneously
• Proficiency with Adobe Premiere, CapCut, or comparable video editing software
• Familiarity with AI-powered creative tools such as Runway, Sora, or similar platforms
• Experience localizing creative assets by adapting copy, pacing, messaging, and cultural nuance while maintaining brand consistency
• Experience in DTC, subscription, or health and wellness brands is a plus

Requirements

• Identifying, sourcing and recruiting creators across DACH, the UK, wider European markets and APAC
• Building and maintaining a diverse creator network aligned with AG1's target audiences
• Conducting creator outreach, negotiations and relationship management
• Evaluating creator fit based on content quality, audience relevance and performance potential
• Maintaining a healthy creator pipeline to support ongoing creative testing needs
• Staying on top of creator trends and emerging UGC formats across key European markets
• Translating campaign/project briefs into clear creator-facing briefs
• Managing creator projects from initial outreach through final asset delivery
• Coordinating timelines, deliverables and feedback rounds
• Ensuring content aligns with AG1 brand guidelines, legal guidelines / compliance requirements and market-specific nuances
• Acting as the primary point of contact for creators throughout the production process
• Editing creator content into performance-focused paid social ads for Meta and YouTube
• Creating multiple variations and iterations from existing creator footage
• Localising content across markets where appropriate
• Packaging and delivering final assets to media buying and growth teams
• Leveraging AI tools to improve editing efficiency and creative output

Benefits

• Competitive compensation and performance-based incentive plans.
• A 100% remote working environment (excluding Laboratory positions), which has been implemented from day one.
• A strong company culture that is enforced through the hiring process to ensure values alignment and a highly collaborative team.
• A mission-driven approach to everything that we do, with an overall goal to significantly improve our customers’ health and wellness.
• A high-growth, dynamic environment with opportunities for your direct impact to be felt.
• Paid holidays, company-wide reset and reflect days, and unlimited PTO (based on your country of residence).
• In-person team meetups for optimal collaboration, team building and accelerating productivity.
• A work environment and culture that is based on high performance, productivity and continuous improvement.
• The opportunity to work with passionate, high-growth, business-minded colleagues who bring their all to our mission each and every day.
• Access to AG1 products and branded swag.
• Monthly telecom stipend to offset some of the costs of home internet/wifi for eligible team members.
• All other benefits and insurances as required by law, based on your specific country of residence.