[Hiring] Lead Generation Manager @Daybreak Health
Apr 03, 2025 - Daybreak Health is hiring a remote Lead Generation Manager. đź’¸ Salary: $100,000 - $150,000 usd. đź“ŤLocation: USA.
Role Description
We are looking for a Lead Generation Manager to take our lead generation efforts to the next level, with a strong emphasis on building relationships with schools and educational institutions. This role is ideal for a data-driven, creative marketer who thrives on developing multi-channel campaigns that attract and convert high-quality leads for our mental health services, particularly within the education sector.
- Design and execute targeted strategies to attract, engage, and convert leads, focusing on school partnerships and digital marketing.
- Collaborate closely with the marketing, sales, and school partnership teams to optimize campaigns, analyze performance, and drive measurable growth.
What You’ll Do
- Develop and execute lead generation strategies across digital channels, including email marketing, paid ads (Google Ads, Meta, LinkedIn), SEO/SEM, content marketing, and social media targeting the education sector.
- Design compelling landing pages, forms, and calls-to-action to optimize conversions.
- Identify and target key audience segments (Superintendents, school district leaders, key stakeholders) to drive qualified leads.
- Manage and optimize CRM tools (HubSpot, Salesforce) to track lead progression and ensure seamless handoff to the sales team.
- Analyze campaign performance using Google Analytics, Looker, and other tools to optimize ROI.
- Collaborate with content creators to develop lead magnets (impact data, webinars, guides) that engage our audience.
- Conduct A/B testing on education-based campaigns, messaging, and creative assets to enhance lead quality and volume.
- Stay ahead of industry trends and competitor strategies to keep Daybreak Health’s lead generation efforts cutting-edge.
- Work cross-functionally with Sales, Account Management, Patient Acquisition, and Product teams to ensure messaging alignment across the company.
Qualifications
- 3+ years of experience in lead generation, digital marketing, or similar roles.
- Proven track record of executing high-impact lead generation campaigns with measurable results.
- Expertise with marketing tools such as HubSpot, Google Analytics, Google Ads, and Meta Business Suite.
- Strong analytical skills and ability to use data to inform strategy and decision-making.
- Excellent written and verbal communication skills with an eye for crafting persuasive messaging.
- Experience in education, EdTech, or B2B marketing is a plus.
- Familiarity with SEO best practices and content marketing strategies.
- Knowledge of paid media buying and optimization.
Benefits
- Make a direct impact by connecting more people to mental health support.
- Competitive salary and benefits, including health, dental, and vision insurance.
- Flexible remote work environment with a focus on work-life balance.
- Professional growth opportunities in a mission-driven company.
- Unlimited PTO with an enforced minimum of 3+ weeks off per year and regular company mental health days.
Compensation
Daybreak’s compensation is a mix of cash and equity- we are projecting that this role will have a salary range between $100,000 - $150,000 per year. As a high-growth company on a mission, we value employees who are fully bought in and want to be owners of the company. We offer competitive cash compensation and above-market equity, ensuring long-term ownership and upside.
Equal Employment Opportunity
At Daybreak Health, we believe in fostering an inclusive and diverse workplace where every individual's unique background and perspective is celebrated and valued. We are committed to promoting equality, equity, and opportunity for all. We actively encourage individuals from diverse communities, including but not limited to race, ethnicity, gender identity, sexual orientation, ability, age, religion, and socioeconomic background, to apply and join our team.
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| đź“Ť | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
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Salary
đź’¸
$100,000 - $150,000 usd
|
Remote
Location
USA
|
|
Job Type
full-time
|
Posted
Apr 03, 2025
|
| đź“Ť | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
