Role Description
Your project: Taimi is an inclusive LGBTQ+ dating app carefully designed to explore users' diverse romantic and sexual preferences. It ranks among the Top 5 dating apps in the U.S. by downloads, with partnerships with Doja Cat, Katy Perry, Lil Nas X, Netflix, The Ellen Show, Rolling Stone Magazine, and more. Taimi today: 31M users, 1.5M MAU, 84M+ matches annually.
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Define and evolve Taimi's creative marketing strategy, aligned with performance goals and built to scale.
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Build, lead, and mentor a team of creative marketers, delegating clearly and giving constructive feedback.
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Hire, onboard, and develop marketers, continuously raising the team's bar.
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Plan and distribute tasks across the team by network and audience, balancing new content production against the scaling of winning creatives.
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Drive the search for new creative ideas, inspiring bold hypotheses and a fearless approach to testing and experimentation.
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Analyze creative performance, interpret test results, and back creative decisions with metrics.
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Stay hands-on with creative production and testing across Meta, TikTok, and Google.
Qualifications
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Proven experience leading and mentoring a team of creative marketers.
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Ability to read creative performance fluently and make data-backed decisions from test results.
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Capability to define and evolve a creative marketing strategy aligned with performance and scalability goals.
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Hands-on experience creating and testing creatives for Meta, TikTok, and Google, with a strong understanding of each network's audience specifics and algorithm nuances.
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Balance idea generation with disciplined scaling, planning work by network and audience.
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Inspire experimentation and bold hypotheses across your team.
Requirements
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Experience in dating, social, or other high-scale consumer apps (will be an advantage).
Benefits
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Choose where you work best: modern office or remote with equipment budget.
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Medical insurance in Ukraine or healthcare compensation abroad.
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Unlimited paid sick leave and 31 paid vacation days, including public holidays.
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Benefits Cafeteria budget.
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Additional on-site health and wellness benefits for office-based teammates.
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Competitive compensation and regular salary reviews.
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Personal Learning Budget.
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English lessons and Speaking Club.
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Corporate library and learning platforms.
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Career Maps, rotation opportunities, and knowledge-sharing.
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Team buildings and regular corporate events.
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Interest-based communities.
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Online and offline team activities.
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Support for Ukraine and military teammates through appflame Foundation.
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Corporate discounts across a wide range of brands and services.
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Fiery referral bonus program.