[Hiring] Influencer Marketing Manager @Pearl

Role Description

As the Influencer Marketing Manager, you will own the end-to-end influencer and creator program. You will combine AI-powered outreach at scale with personalized relationship management, oversee the affiliate network via Superfiliate, activate campaigns through third-party platforms, and collaborate with performance marketing to amplify high-performing content. This role is high-visibility, high-ownership, and offers direct access to the founding team. The ideal candidate is strategic, data-driven, highly organized, and excels in building and scaling creator programs in fast-paced environments.

Your Impact

• Build and scale the creator affiliate engine to drive measurable revenue.
• Expand outreach from dozens to hundreds or even thousands of activations across nano to macro-tier creators.
• Bridge organic content with paid amplification through Spark Ads, whitelisting, and other paid partnerships.
• Own all KPIs, track performance, and continuously optimize program economics.
• Strengthen long-term relationships with creators and ensure the brand remains a trusted partner.

Core Responsibilities

• Superfiliate Affiliate Program — Build & Scale – 25%
  • Own and grow the creator affiliate program end-to-end.
  • Recruit, onboard, and activate creators across all tiers.
  • Design commission structures, tiered incentives, and seeding strategies.
  • Manage landing pages, tracking, and payout workflows.
  • Iterate program structure to maximize engagement and revenue.
• High-Volume Creator Outreach – 25%
  • Build and manage AI-powered outreach systems for creator recruitment.
  • Maintain brand voice and personal connection across communications.
  • Handle all creator communications: inquiries, negotiations, onboarding, and relationship management.
  • Develop outreach templates, sequences, and automation workflows balancing efficiency and warmth.
• Third-Party Platform & Agency Management – 20%
  • Manage relationships with JoinBrands, Insense, and similar platforms.
  • Brief, launch, and oversee campaigns with external partners.
  • Ensure content quality, brand alignment, and timely delivery.
  • Evaluate and onboard new platforms as needed.
• Paid Amplification of Organic Content – 15%
  • Partner with performance marketing to identify content for whitelisting and Spark Ads.
  • Ensure usage rights, creator permissions, and platform compliance.
  • Contribute to creative strategy by analyzing top-performing content formats and hooks.
• Tracking, Analysis & Optimization – 15%
  • Monitor program KPIs: activations, engagement, affiliate revenue, CPA, ROAS.
  • Use data to refine creator selection, outreach strategy, content briefs, and incentives.
  • Build reporting workflows and present updates to leadership.

Qualifications

• 3–5+ years of hands-on influencer marketing experience with measurable outcomes.
• Proven success managing affiliate or ambassador programs.
• Deep knowledge of Instagram, TikTok, and YouTube ecosystems.
• Experience with whitelisting, Spark Ads, and paid content amplification.
• Excellent interpersonal, communication, and relationship-building skills.
• Strong organizational skills managing multiple campaigns simultaneously.
• Data-driven mindset with experience tracking KPIs and program performance.
• High-agency, proactive, and ambitious.
• Experience with TikTok Shop and running affiliate marketing on TikTok Shop.

Nice-to-Haves

• Hands-on experience with Superfiliate.
• Background in health, wellness, fitness, or CPG.
• Experience coordinating with external agencies or managed-service platforms.
• Existing personal network of creators/influencers.
• Familiarity with AI-powered outreach and automation tools.

Tools Proficiency

• Must-Haves (Required)
  • Superfiliate
  • JoinBrands
  • Insense
  • TikTok Spark Ads
  • Instagram/YouTube paid partnerships
  • Whitelisting & usage rights management
  • AI-powered outreach tools
• Nice-to-Haves (Preferred)
  • Notion
  • Trello
  • Figma
  • Zapier
  • Chrome Extensions

Benefits

• Competitive Salary: Based on experience and skills.
• Remote Work: Fully remote—work from anywhere.
• Performance Bonus: Based on data accuracy, reporting timeliness, and overall sales efficiency.
• Team Incentives: Recognition for maintaining 100% CRM hygiene and on-time reporting.
• Generous PTO: In accordance with company policy.
• Health Coverage for PH-based talents: HMO coverage after 3 months for full-time employees.
• Direct Mentorship: Guidance from international industry experts.
• Learning & Development: Ongoing access to resources for professional growth.
• Global Networking: Connect with professionals worldwide.

Our Recruitment Process

• Application
• Screening
• Skills Assessment
• Top-grading Interview
• Client Interview
• Job Offer
• Client Onboarding

Ready to Join Us?

If this role aligns with your skills and goals, apply now to take the next step in your journey with Pearl.