[Hiring] Head of Performance Marketing @Mindbloom

Role Description

As Head of Performance Marketing, you’ll literally transform and save lives by inspiring millions of Americans with a path forward. Every campaign you launch could be the moment someone chooses hope over suffering and life over death. Your strategies will determine how many people finally get the help they've been searching for and how many lives we save.

• Scale Paid Media: Accelerate access to transformative care by doubling net-new clients in 6 months and 5x’ing in 18. All while driving sustainable growth that brings life-changing treatment to more people, faster.
• Creative Engineer: Build a high-velocity creative engine from the ground up, uncovering the messages, formats, and visuals that inspire healing and compel people to take the hardest, bravest step of their lives.
• Performance Funnel: Build the engine that turns interest into action. Deploy consistent messaging across ads and landing pages, then champion what works into the buyer's journey across the website, lifecycle, and sales. Every optimization removes friction between someone's suffering and their healing.
• Architect an AI-First Team: Design the right mix of tools, contractors, agencies, and FTEs to make psychedelic medicine mainstream. You decide what this team looks like to move fast and raise the bar.
• Executive Team: Report directly to the CEO. Fast decisions, real ownership, and direct influence over the strategies that will reach millions. No politics, no red tape. Infinite potential.

Qualifications

• Craft Mastery: You’re a marketer’s marketer, deeply curious, craft-focused, and plugged into the world of performance marketing. You study great brands, tear down winning ads, and learn obsessively from the best marketers in your network.
• AI First: Harnesses AI to 10× output, creativity, and insights across the performance funnel. Uses AI tools to ideate and produce creative and copy, acting as a force multiplier to compress days of work into hours.
• Consumer Psychologist: You’re a full-stack marketer who grounds every decision in human behavior. You uncover what motivates or blocks conversion, then build creative, messaging, and funnels that speak to belief, urgency, and objection.
• Talent Architect: Exceptional eye for talent across agencies, contractors, and FTEs. You know how to hire fast and fire faster when it's not working.
• Mission-Obsessed: You have a personal connection to our mission.
• High Agency: You don’t wait for the future – you build it now with clear thinking, bold action, and unstoppable ownership.
• Remote-able: You excel in a remote-first, writing-based culture of freedom and responsibility.

Benefits

• Psychedelic Therapy: 90% off Mindbloom for you and 40% off for your family.
• Fully Remote: More freedom, flexibility, and deep work than you’ve ever experienced.
• Culture: Annual company retreat and department offsites.
• Time Off: Take what you need vacation and parental leave policy.
• Insurance: Medical, dental, and vision insurance.
• Retirement: Employer-sponsored 401k plan.