[Hiring] Head of Field Marketing and Events @Lumos

Role Description

As the Head of Field Marketing and Events at Lumos, you will own and scale our highest-impact field programs, executing experiences that create demand, accelerate pipeline, and deepen relationships with customers and partners. This is a highly cross-functional, hands-on role.

• Run priority event programs end-to-end, from planning and promotion through on-site execution and post-event follow-up.
• Ensure every moment is tied to a clear audience, narrative, and measurable outcomes.
• Partner closely with Demand Gen, Product Marketing, Sales, Customer Success, and Marketing Ops.
• Define how we show up in-market and directly influence pipeline through world-class field execution.

Responsibilities

• Own execution of priority field marketing programs, including a portfolio of sponsored conferences, owned events (executive dinners, roundtables, workshops), and partner moments.
• Run tentpole conference programs end-to-end (e.g., RSA, Identiverse, Gartner IAM), including timelines, vendor coordination, booth and experience planning, staffing plans, and on-site execution.
• Operationalize and iterate the event playbook (pre, during, post), including planning templates, checklists, run-of-show, and post-mortems.
• Drive post-event conversion, coordinating lead routing, follow-up sequences, meeting scheduling, and next steps with Demand Gen, SDRs, and Sales.
• Execute partner field programs, working with strategic partners on co-marketing events that create net-new demand and support active pipeline.
• Partner cross-functionally to ship the full event stack, including briefs, landing pages, messaging, assets, and nurture in collaboration with PMM, Web, and Design.
• Track results and run learning loops, reporting on KPIs (pipeline created and influenced, meetings held, conversions, ROI) and improving performance quarter over quarter.

Qualifications

• 6–10 years of experience in B2B field marketing and events in high-growth SaaS, ideally in cybersecurity, identity, or an adjacent technical category.
• Proven track record delivering measurable pipeline impact through events and field programs.
• Strong end-to-end execution experience across event types, including large conferences and intimate executive programs.
• Excellent cross-functional and sales partnership skills, with the ability to drive timelines, align stakeholders, and execute reliably.
• Strong project management and vendor management, with high standards for on-site execution and attendee experience.
• Comfort operating in ambiguity and making practical trade-offs to ship high-quality work on time.
• Clear, direct communicator who can manage stakeholders and keep teams aligned on priorities and next steps.

Nice to have

• Experience with ABM motions and attribution (SFDC/HubSpot/Dreamdata or similar).
• Experience running partner co-marketing programs.
• Experience building repeatable follow-up and measurement processes.

Benefits

• Remote-first culture — Work from anywhere within ±4 hours of Pacific Time.
• Medical, dental & vision insurance — 100% of premiums covered for employees, 60% for dependents. HSA and FSA available with employer contribution.
• Mental health support — Access to mental health resources and support.
• Monthly wellness stipend — A monthly stipend for gym memberships, fitness apps, and whatever helps you recharge.
• Life & disability insurance — Life insurance, short-term disability, and long-term disability coverage available.
• Flexible PTO — Flexible time off with a minimum annual requirement.
• Parental leave — Up to 16 weeks of paid parental leave for expecting parents.
• $1,000 annual learning stipend — An annual budget for courses, books, conferences, and certifications.
• Company & team offsites — Company and team bonding trips throughout the year, fully covered by Lumos.
• 401(k) with matching — Employer 401(k) matching to help you save for the future.

Pay Range

$135,500 to $180,000