[Hiring] Head of Content @OnTheGoSystems

Role Description

At OnTheGoSystems (creators of WPML and PTC), content is a key driver of how hundreds of thousands of people discover, understand, and choose our translation and localization products. AI is already a core part of how we work. We use it to move faster, automate work, research, analyze, build, and improve our products and processes.

We’re looking for a hands-on marketer who works the same way. We’re looking for someone who uses AI agents, automation, integrations, and structured workflows to get real marketing work done – and can show us the results.

You won’t be joining to follow a fixed marketing playbook. You’ll have the opportunity to bring your ideas and help shape how marketing works at OTGS, reaching hundreds of thousands of users worldwide.

What You’ll Do

• Find marketing and growth opportunities and turn them into concrete actions.
• Work hands-on across content, SEO/GEO, email, product marketing, acquisition, conversion, and other areas where you can make an impact.
• Use AI agents and automation as a core part of your everyday work.
• Build and improve workflows that help us achieve more with AI.
• Use data and business results to understand what works, what doesn’t, and what we should improve.
• Work directly with product, development, and support teams to understand our products, customers, and opportunities.
• Take ownership from identifying an opportunity through execution, measurement, and improvement.

Qualifications

• You already use AI agents, automation, or advanced AI workflows in your everyday work, own the quality of what they produce, and can show us the results.
• You adapt quickly when priorities change and can work effectively even when not everything is clearly defined from the beginning.
• You combine strategic thinking with strong hands-on execution. You can identify what needs to be done and turn ideas into action.
• You understand how marketing connects to business results and can share specific examples of your impact.
• You enjoy working across different areas of marketing, wearing different hats, and learning new things as needed.
• You have experience marketing technical products. A background in software, SaaS, WordPress, or a similar industry would be especially relevant.
• You work independently, make decisions, and move things forward without needing detailed instructions.

Benefits

• We’re a profitable, self-funded product company growing since 2007.
• WPML powers more than 1.5 million websites worldwide, giving you a large audience to work with.
• Your work will directly influence how people discover our products, understand their value, and choose to use them.
• You’ll have real ownership and the freedom to shape our marketing approach, not simply execute an existing plan.
• You’ll work closely with product, engineering, support, and marketing teams, with direct access to the people building and supporting our products.
• You’ll have the opportunity to rethink how marketing can work with AI and turn your ideas into real workflows and results.
• Bring your ideas, build with AI, and help shape how we reach hundreds of thousands of users worldwide.