[Hiring] Growth Strategist @Fresh Prints

Role Description

At Fresh Prints, we work with thousands of customers, but not every customer should have the same experience with us. Your job is to understand our customers, figure out what they need at different stages of their relationship with Fresh Prints, and build experiences that make them want to engage, purchase, return, and grow with us.

• Understanding our customers deeply:
• Who they are, what they care about, why they buy, what brings them back, and what makes them disengage.
• Designing the right experience for different customers:
• Knowing when automation and great content are enough, and when a relationship deserves a more personalized, high-touch approach.
• Finding opportunities to grow customer value:
• Identifying where we're losing customers, leaving revenue on the table, or missing opportunities to build stronger relationships.
• Being a great marketer:
• Understanding what makes someone open an email, click a link, respond to an offer, or take the next step, and being able to create that experience yourself.
• Turning ideas into execution:
• Building programs, writing compelling content, coordinating teams, testing approaches, and taking ownership of the results.
• Building systems that scale:
• Using data, technology, AI, and automation to create experiences that become smarter and more effective over time.

Qualifications

• 3+ years of experience in growth marketing, lifecycle marketing, CRM, retention, customer growth, or a related role.
• Demonstrated experience owning marketing initiatives end-to-end, from identifying opportunities and developing strategy to execution and performance analysis.
• Strong marketing instincts and writing ability, with experience creating messaging, campaigns, or customer experiences that drive measurable action.
• Experience working with customer segmentation, behavioral data, and lifecycle journeys.
• Strong analytical skills and comfort using data to understand customer behavior, evaluate performance, and make decisions.
• Experience improving conversion, customer engagement, repeat purchases, retention, or revenue through marketing initiatives.
• Ability to work cross-functionally and independently drive projects from concept to completion.
• Experience with SMS, account-based marketing, loyalty programs, or high-value customer engagement is a plus.
• Experience in B2C, DTC, e-commerce, or businesses with repeat-purchase behavior is strongly preferred.

Requirements

• You're a marketer first.
• You think in customer journeys, not marketing channels.
• You're commercially minded.
• You're both strategic and hands-on.
• You're curious about customers.
• You think in systems.
• You have strong ownership.
• You're comfortable with ambiguity.
• You know how to bring people along.

Benefits

• Work From Home / Remote
• Competitive annual salary
• Learning opportunities
• Working in a great culture
• 2-month paid Sabbatical to eligible employees

Company Description

Fresh Prints is an equal employment opportunity employer and promotes diversity, actively encouraging people of all backgrounds, ages, LGBTQ+, and those with disabilities to apply.