[Hiring] Growth Marketing Leader @Brightmeds
Apr 02, 2025 - Brightmeds is hiring a remote Growth Marketing Leader. đź’¸ Salary: competitive salary and performance-based bonuses. đź“ŤLocation: USA.
Role Description
This role requires taking full ownership of the growth marketing. If you need a team to help you manage these channels, you will be expected to come up with an effective team or be able to produce strong candidates.
As a team member in Brightmeds, you are not going to be able to hide if you're not one of the best. You'll be in front, making changes and impacts every day. You won't have unfettered authority, but if you aren't figuring things out and making the company better on your own, this is not the company or position for you, and you frankly aren't going to last long.
Additionally, you need to be emotionally mature (i.e. nice) and work well with others who have similar authority. Driven people that yield results and work well with others is hard to find, so we treat those people really well with balanced work-life balance, tremendous career growth, maneuverability, and a general policy of 'as few meetings as possible to get to the result'. You're not going to spend multiple rounds proving your plan. You're going to get a quick yes/no and then lead the charge. Don't worry, you don't have to be successful every time.
Key Responsibilities
- Build and manage teams to hit specific revenue and profit goals
- Bring or hire someone for email/text, Adwords, and Meta ads
- Have experience managing a minimum of $250k a month in ad spend
- Create and split test a website funnel (you will have a developer to implement the changes you request)
- Create and implement a comprehensive marketing strategy to drive customer acquisition and retention, with a focus on ROI and cost-effectiveness
- Conduct market research and competitive analysis to identify opportunities for growth and differentiation
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Manage email marketing:
- Create and implement email marketing strategies
- Focus on growth marketing strategies to drive significant business growth
- Develop and implement product marketing initiatives to promote services effectively
- Utilize data to back marketing strategies and articulate the impact of marketing actions
- Collaborate to deliver high-performing, compliant digital ads, ensuring alignment with brand guidelines
- Develop and manage creative assets for paid media campaigns and conversion-focused content
- Utilize data analytics and performance metrics to monitor campaign effectiveness, make data-driven decisions, and continually optimize marketing efforts
- Conduct split testing and implement changes based on data insights to improve performance
Qualifications
- Experience taking a startup company from $1 million to a minimum of $25 million in revenue
- Demonstrated ability to thrive in a startup environment, navigating ambiguity and driving results amidst rapid growth and evolving priorities
- Proven experience in hiring, firing, managing, and growing teams
- 10+ years of experience in performance marketing, with a strong track record of successful direct-to-consumer campaigns; healthcare or pharmaceutical industry experience preferred
- Proven experience driving results through multiple startup companies
- Demonstrated success in developing and managing creative pipelines for digital ads, particularly on platforms like Facebook and Instagram, from ideation to execution
- Excellent analytical and problem-solving abilities
- Highly organized, process-oriented with high standards and attention to detail
- Experience in growth marketing and product marketing within a startup environment
- Proven track record of leveraging data to drive marketing decisions and actions
Requirements
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Please only apply if you have at least 10 years of experience in ALL of the following:
- D2C
- E-Commerce
Benefits
- The best work environment
- You will have the ability to make an impact on the business
- Professional development opportunities
- Competitive salary and performance-based bonuses
- Comprehensive health, dental, and vision insurance
- Flexible work schedule with remote working options
- A collaborative and inclusive work environment
- Unlimited PTO
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| đź“Ť | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
|
Salary
đź’¸
competitive salary and performance-based bonuses
|
Remote
Location
USA
|
|
Job Type
full-time
|
Posted
Apr 02, 2025
|
| đź“Ť | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
