[Hiring] Full-Stack Digital Marketer @Bluelight Consulting

Role Description

We are building Bluelight's marketing team from scratch and looking for a hands-on digital marketer who can cover multiple channels, execute with speed, and grow with us. You will work closely with the Growth Marketing Manager and report directly to them, collaborating with a UX/UI designer, a freelance content writer, and a part-time media buyer.

• Own and execute the organic social media calendar across all active platforms (LinkedIn, Instagram, etc.)
• Set up, manage, and optimise email marketing campaigns and automated workflows
• Support on-page SEO: metadata, internal linking, content briefs, keyword tracking
• Brief and coordinate content production with the freelance writer
• Support in building and maintaining HubSpot as the team's CRM: basic marketing automations, lead nurture sequences, social media publishing, and tracking
• Support landing page creation and A/B test coordination with UX/UI designer
• Pull weekly and monthly performance reports from social platforms
• Coordinate asset requests with the UX/UI designer for social, email, and ad creatives

Qualifications

• 4-6 years of hands-on experience in a digital marketing or growth role
• Proven experience managing organic social channels (content calendar, scheduling, community engagement)
• Solid understanding of email marketing: segmentation, automation flows, A/B testing
• Familiarity with SEO fundamentals: on-page optimisation, keyword research, meta tags
• Analytical mindset: comfortable reading dashboards and making data-informed decisions
• Strong written communication: able to brief, edit, and QA copy

Requirements

• Experience with Google Analytics 4 and/or Looker Studio
• Working knowledge of HubSpot (CRM, Marketing Hub, or equivalent)
• Comfortable setting up basic automations (HubSpot workflows, Zapier, or similar)
• Basic knowledge of paid media concepts (briefing the media buyer, reading ad reports)
• Familiarity with tools like Notion, Slack, Asana, or similar project management tools
• Prior experience in a startup or early-stage team

KPIs for this role

• Organic social engagement rate (target: month-on-month growth)
• Email open rate and click-through rate (benchmarks set at onboarding)
• SEO keyword ranking improvements (tracked monthly)
• Content deliverable turnaround time (coordination with freelance copywriter and UX/UI designer)

Benefits

• Competitive salary and bonuses, including performance-based salary increases.
• Generous paid-time-off policy
• Flexible working hours
• Work remotely
• Continuing education, training, conferences
• Company-sponsored coursework, exams, and certifications