Role Description
Parachute Health is hiring its first dedicated Event Marketing Manager to own strategy and execution across the 65+ industry conferences and events we attend each year, spanning four buyer segments: HME suppliers, clinicians, health systems, and payers. This role will also lead the build-out of Parachute's owned events, such as customer advisory boards and hosted customer events.
This is a strategy-plus-execution role. You'll partner with the SVP Marketing, Chief Revenue Officer, and customer-facing leadership to decide which events we invest in and why, manage the budget across the portfolio, and drive the marketing and logistics that make each event successful.
Key Responsibilities
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Own the annual events portfolio strategy: which events to attend, at what tier of investment, and why, tied to lead generation and brand goals across all four buyer segments.
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Manage the events budget, including recommending where to increase, hold, or cut spend.
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Run event execution end-to-end: logistics, booth/asset management, staffing coordination, and on-site presence.
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Partner with Growth Marketing, Revenue Operations, Sales, and Account Management so leads captured at events flow into effective marketing campaigns and timely sales and CS follow-up.
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Own lead capture, ROI tracking, and attribution for events, closing the current gap between event spend and pipeline visibility.
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Lead the design and execution of Parachute-owned events, including customer advisory boards.
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Manage external vendors supporting the events program (asset storage/shipping, lead capture tooling, and potentially contract event staff).
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Support Sales and Account Management with merchandise and collateral for key prospect and customer accounts.
Qualifications
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Experience managing budget and strategy for both industry conferences and owned/hosted events.
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A demonstrated ability to translate event spend into ROI: lead generation, growth within existing accounts, and brand awareness.
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Hands-on experience with lead capture tools and a CRM (HubSpot preferred), including getting event leads routed and followed up on.
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High agency and a bias toward action. Someone who keeps things moving without waiting to be told the next step.
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Creative marketer with proven experience building quality campaigns that drive brand awareness and lead generation.
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Comfort managing several concurrent priorities (multiple conferences in the same week is normal for this role).
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Healthcare experience (DME/HME, homecare, health system, physician group, or health plan) is a plus.
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Comfort managing vendors and using technology/AI tools to work faster and more effectively.
Benefits
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Medical, Dental, and Vision Coverage: Comprehensive plans with options for low-to-no-cost premiums.
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Employer HSA Contribution: Company-funded contributions to your Health Savings Account.
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401(k) Retirement Plan.
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Equity Incentive Plan.
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Annual Company-Wide Bonus: Opportunity for up to 15% bonus based on company performance.
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Remote-First Culture: We are remote-first with a dedicated NYC office and reimbursement options for co-working spaces.
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Flexible Vacation Policy.
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Summer Fridays: 5 additional Fridays off during the summer (separate from PTO).
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Home Office and Wellness Stipend.
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Monthly Internet Stipend.
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Annual Learning and Development Stipend.
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Base Salary Band (based on experience and level): $105,000β$145,000.
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Estimated Travel: 20-40%.