[Hiring] Events and Community Manager @Primer.io

Role Description

Own the events calendar

• Build and manage a full programme of owned brand events from concept to execution, ensuring every event ties to a clear commercial moment or customer milestone.

Drive pipeline through events

• Partner closely with Sales to design event experiences that generate new pipeline, accelerate deals, and deliver clean, well-qualified follow-up after every activation.

Lead sponsored event strategy

• Evaluate and own our presence at third-party events including branded-booths sponsorship with a clear ROI lens, briefing sales, managing logistics, and driving measurable lead capture and pipeline contribution.

Retain and grow customers

• Work hand-in-hand with Customer Success to build event experiences that deepen customer relationships, support retention, and create expansion opportunities.

Turn customers into advocates

• Build community and advocacy programmes that activate champions, surface speakers and case studies, and extend our reach through the people who already believe in us.

Run on metrics

• Define and own the numbers that matter: pipeline influenced, deals accelerated, retention impact, and customer NPS. Use the data to sharpen the programme and make the case for investment.

Raise the creative bar

• Bring genuine creative ownership to how Primer shows up, from the experience design to the brand expression, ensuring every event feels distinct and deliberate.

Qualifications

• 5+ years of experience in an events or field marketing role, ideally within a B2B SaaS or tech environment.
• Proven track record of owning both owned brand events and sponsored activations end-to-end.
• Commercially minded - you think in pipeline, not just headcount or attendee numbers.
• Creative with strong attention to detail; you care about the experience as much as the spreadsheet.
• Excellent cross-functional collaborator - comfortable working daily with Sales, Marketing, and Customer Success stakeholders.
• Strong project management skills; able to juggle multiple events at different stages simultaneously.
• Confident communicator who can influence internally and build relationships externally with vendors, venues, and partners.
• Data-driven - comfortable in CRM and marketing analytics tools to measure and report on impact.

Requirements

• You may not like it here if you enjoy working in an office-setting, we are remote-first and always will be!
• You are not comfortable with shifting context and navigating ambiguity.

Benefits

• We are fully remote and globally distributed; and have been since day one.
• Competitive share options.
• Uncapped holiday, with 25 days minimum to be taken.
• Co-working space access.
• Workations & Company Retreat.
• The best equipment for your role.
• £500 towards your home office setup.
• Generous learning budget.
• Private Medical Insurance.
• A broad set of additional perks and benefits (depending on location).