[Hiring] Email & WhatsApp Marketing Specialist @Living the Life B.V.

Role Description

This role involves driving revenue through strategic email and WhatsApp campaigns in a high-growth fashion dropshipping business.

• Own the dual-channel marketing strategy: managing email campaigns and WhatsApp messaging
• Drive repeat purchases, recover abandoned checkouts, increase average order value, and build customer loyalty
• Design & execute email campaigns that segment audiences, test messaging, and convert browsers into buyers
• Manage WhatsApp marketing flows using Klaviyo, promotional sequences, and customer re-engagement campaigns
• Monitor & report critical metrics to continuously optimize performance
• A/B test subject lines, copy, timing, and offers to maximize open rates, click rates, and conversions
• Collaborate with the team on seasonal changes and special promotions
• Identify trends & opportunities in customer behavior to inform strategy

Qualifications

• 2+ years in email marketing for fashion/ecommerce dropshipping or similar non-branded retail
• Proven WhatsApp marketing experience – campaigns, flow setup, customer engagement sequences
• Deep familiarity with Klaviyo
• Data-driven mindset – live by metrics and use them to make decisions
• Self-starter mentality – ability to work independently, solve problems, and take ownership

Requirements

• Experience with other email platforms (Substack, ConvertKit)
• Basic understanding of SMS marketing or push notifications
• Experience scaling campaigns across seasonal peaks
• Portfolio or case studies showing campaign performance

Benefits

• Competitive salary (commensurate with experience)
• Full remote flexibility
• Access to all marketing tools & data you need
• Direct feedback on your performance & impact
• Clear onboarding with SOPs, templates, and training
• Opportunity to grow into a manager position with responsibility to manage multiple email marketing/WhatsApp marketing experts
• A lovely Filipino team (first team meet-up in 1 week)

Company Description

We are a dropshipping company with the ambition to scale further and push our limits every time! Looking for people who can actually help to grow our business further.