Role Description
We're looking for an Email Marketing Designer & Copywriter who is equal parts marketer, designer, and copywriter. This is a hands-on creative role. We are not looking for someone who builds a strategy and hands it off to a design team. We're looking for someone who loves bringing campaigns to life themselves, from the first idea to the final send.
-
Own every aspect of our Email and SMS marketing strategy, including lifecycle automation, retention, customer acquisition, visual design, copywriting, segmentation, testing, analytics, and optimization.
-
Create beautiful emails that people actually want to open.
-
Write copy that feels human instead of promotional.
-
Continuously test new ways to improve customer engagement and lifetime value.
-
Thrive in a role that involves opening Figma, writing compelling headlines, and obsessing over spacing, imagery, subject lines, and customer psychology.
Qualifications
-
4+ years building email/lifecycle marketing campaigns for a high-growth consumer brand.
-
A strong portfolio showcasing both email design and copywriting.
-
Exceptional visual design skills with experience creating polished, mobile-first emails using Figma, Adobe Creative Suite, Canva, or similar tools.
-
Outstanding copywriting skills across promotional campaigns, product launches, onboarding, retention, educational content, and transactional messaging.
-
A deep understanding of typography, hierarchy, branding, layout, and visual storytelling.
-
Experience creating email templates, graphics, GIFs, banners, and other marketing assets.
-
Strong instincts for what makes people click, convert, subscribe, and come back.
-
Experience building lifecycle automation using platforms like Braze, Iterable, Klaviyo, Customer.io, or similar.
-
Strong understanding of customer segmentation, personalization, behavioral marketing, and A/B testing.
-
Ability to own projects from concept through execution without relying on outside creative resources.
-
Excellent attention to detail and an obsession with quality.
Requirements
-
Design and build every Email and SMS campaign from concept to launch.
-
Write compelling subject lines, preview text, body copy, CTAs, and promotional messaging.
-
Create all supporting creative assets including graphics, layouts, imagery, and visual components.
-
Develop a consistent visual identity across every lifecycle touchpoint.
-
Own the customer journey from acquisition through retention and reactivation.
-
Build and optimize automated lifecycle journeys including onboarding, abandoned cart, referrals, win-back, replenishment, and subscription communications.
-
Create personalized experiences using behavioral data and customer segmentation.
-
Continuously test messaging, design, imagery, offers, layouts, and timing to improve performance.
-
Analyze campaign performance and use data to guide future creative decisions.
-
Collaborate with Product, Brand, and Growth teams while owning the execution of your work from beginning to end.
Benefits
-
Highly competitive base salary.
-
Meaningful equity aligned with the scope and impact of your role.
-
Flexible, remote-first work environment.
-
Generous Paid Time Off and company holidays.
-
401(k).
-
Monthly Rythm membership with full access to at-home blood testing and personalized health insights.
-
Healthcare with monthly premium fully covered by the business.
-
High ownership and visibility from day one, with the opportunity to make a meaningful impact.
-
The chance to help shape the future of personalized health and preventative care.
-
A small, collaborative, mission-driven team that moves quickly and values great ideas regardless of title.