[Hiring] Email Marketing Associate @Kiva.org

Role Description

Kiva is seeking an Email Marketing Associate to help support the execution and continuous improvement of our email and lifecycle marketing programs. Reporting to the Senior Manager of Lifecycle & Email, this role will help build scalable operational processes that enable the Growth & Lifecycle team to execute increasingly sophisticated programs efficiently and consistently.

Working closely with Growth & Lifecycle, Product, Creative, Analytics, Data Science, and Engineering teams, you'll support campaign execution, marketing operations, and process improvements that help deliver personalized communications to Kiva's global community.

This role offers a strong foundation in marketing operations, with opportunities to grow over time into broader responsibilities across campaign management, marketing operations, and lifecycle marketing.

At this time, we can only consider applicants with authorization to work in the United States on a permanent, full-time basis; unfortunately, we cannot provide visa sponsorship.

Key Responsibilities

• Campaign Execution & Lifecycle Operations
  • Support the intake, planning, building, QA, scheduling, and deployment of campaigns across multiple stakeholders.
  • Build, maintain, and optimize complex workflows and lifecycle journeys using Iterable.
  • Execute A/B tests and support experimentation initiatives.
  • Conduct thorough QA across content, links, personalization, segmentation, rendering, and user experience.
  • Support the development and maintenance of reusable templates, workflows, and operational processes.
  • Maintain project timelines, dependencies, and deliverables within Asana.
• Audience & Marketing Technology Support
  • Build and maintain audience segments, dynamic lists, suppression logic, and targeting rules within Iterable.
  • Support personalization, frequency capping, and segmentation initiatives that improve user experience and list health.
  • Help audit, document, and improve customer data available for lifecycle marketing.
  • Partner with Product, Engineering, and Analytics teams to improve customer data quality and lifecycle capabilities.
  • Identify opportunities to improve automation, segmentation, and triggered messaging programs.
• Reporting, Documentation & Optimization
  • Monitor and report on campaign and lifecycle performance metrics.
  • Document campaign learnings, experiment results, audience logic, and operational best practices.
  • Share insights and maintain documentation that improves team knowledge, efficiency, and cross-functional collaboration.
  • Support testing, research, and analytical initiatives that improve customer engagement and retention.
  • Identify opportunities to improve automation, targeting, and operational processes that improve marketing and team effectiveness.

Qualifications

• 1–3 years of experience in email marketing, technical production, lifecycle marketing, CRM administration, marketing operations, or a related field.
• Hands-on experience with Iterable or a similar marketing automation platform (e.g., Braze, Klaviyo, Salesforce Marketing Cloud).
• Experience supporting campaign execution, marketing automation workflows, audience segmentation, or QA processes.
• Strong attention to detail, organizational skills, and commitment to operational excellence.
• Experience managing multiple concurrent projects with competing deadlines.
• Comfort working with data, spreadsheets, and marketing performance metrics.
• Strong problem-solving skills and ability to learn new systems and technologies quickly and troubleshoot issues independently.
• Excellent written and verbal communication skills and ability to collaborate across teams.
• Interest in lifecycle marketing, email marketing, marketing operations, retention programs, or CRM.
• Passion for Kiva's mission and expanding financial access around the world.

Benefits

• A work-from-home position; final candidate must be authorized to work in one of the states below.
• An opportunity to improve real lives, solve hard problems, and change the world.
• Friendly, supportive, and adventurous environment with a team of engaged colleagues.
• A comprehensive, industry-leading benefits package including health, dental, and vision insurance, parental leave, professional development, 401k matching, and unlimited PTO. Some of these benefits have eligibility requirements. Many of these benefits are subsidized or fully paid for by Kiva.
• We offer JOON, a flexible lifestyle spending account that provides an annual stipend for Wellness, Professional Development, or Working from Home.
• Opportunities to connect with and learn from colleagues and partners around the world.
• Salary range: $52K - $64K; a final offer will be dependent upon a candidate’s location, skills, and experience.
• Currently, we are only able to hire home employees residing in the following states: AZ, CA, CO, DE, FL, GA, IL, KS, LA, MA, MD, ME, MI, MN, NY, OH, OR, SC, TX, UT, VA, and WA.