Role Description
Looking for Filipino (Philippines-based) candidates
Job Role: E-Commerce Marketplace & SEO Specialist
Compensation range: $2,000 - $2,500 AUD / Monthly
Engagement type: Independent Contractor Agreement
Work Schedule: This role is expected to align with the AU business hours (approx. 9 AM - 5 PM, Monday to Friday) for collaboration, but as a contractor, you’ll have flexibility in how you manage your time.
Role Overview: Manage and optimise product and brand content across Shopify, Amazon Seller Central, BIG W Marketplace, and Woolworths Marketplace, with additional channels added as the business grows.
You’ll work closely with the CEO & Director to turn product assets into accurate, well-formatted, and high-performing ecommerce content.
A key focus will be optimising content for SEO, marketplace search, AI search, GEO, AEO, and LLMs.
Key Responsibilities
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Ecommerce & Marketplace Management
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Manage and optimise product listings across Shopify, Amazon, BIG W, Woolworths Marketplace, and future platforms.
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Upload and maintain accurate product information, pricing, imagery, variants, categories and attributes.
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Optimise product taxonomy, categorisation and content for discoverability.
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Identify and resolve listing errors, missing information and suppressed listings.
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Ensure consistent product and brand information across all platforms.
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Amazon Marketplace & A+ Content
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Manage and optimise listings in Amazon Seller Central.
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Create SEO-optimised titles, bullet points, descriptions, search terms and attributes.
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Develop and maintain Amazon A+ Content, Brand Story and Storefront.
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Ensure imagery and content meet Amazon requirements and best practices.
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Conduct keyword research and continually improve visibility, listing quality and conversion.
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Hands-on Amazon Seller Central experience is essential.
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Shopify Product & Website Content
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Manage products, collections and content within Shopify.
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Optimise product titles, descriptions, metadata, alt text, internal links and collection pages.
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Improve website content for SEO, usability and conversion.
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Maintain consistent product specifications, benefits and messaging.
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Strong practical Shopify experience is essential.
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SEO & Organic Search
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Conduct keyword research and search-intent analysis.
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Optimise product, collection and marketplace content.
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Improve meta titles, descriptions, internal linking, image SEO and taxonomy.
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Monitor rankings, search performance and competitor activity.
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Identify and fix duplicated, thin or poorly optimised content.
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Identify new opportunities to improve organic visibility and conversion.
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AI Search, GEO & LLM Optimisation
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Optimise products and brand for AI search, GEO, AEO and LLMs.
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Apply semantic SEO, entity optimisation, structured product content, FAQs and schema awareness.
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Improve brand and product information so it can be accurately understood and surfaced by AI platforms.
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Stay up to date with developments in Google AI, ChatGPT and emerging AI search platforms, testing new approaches and making recommendations.
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Brand & Content Consistency
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Maintain consistent brand messaging across ecommerce platforms.
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Optimise brand profiles, descriptions and brand stories.
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Ensure product benefits, specifications and USPs are clearly communicated.
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Adapt content for each platform while maintaining a consistent brand identity.
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Images & Content Formatting
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Prepare supplied photography, video and creative assets for different platforms.
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Resize, crop, reformat and make basic edits to ecommerce imagery.
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Create simple product, feature and comparison graphics where required.
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Prepare Amazon A+ imagery and marketplace-ready assets.
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Strong Canva or similar design software experience is required. Original product photography or video production is not required.
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Analytics & Reporting
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Monitor organic search, keyword rankings, traffic, impressions, clicks and marketplace performance.
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Track Amazon listing visibility and the impact of optimisation work.
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Maintain records of improvements and identify trends and opportunities.
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Provide regular reporting to the CEO, focusing on what changed, what is working, what is not, and what should be done next.
Qualifications
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Hands-on experience managing Shopify ecommerce websites.
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Hands-on experience with Amazon Seller Central.
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Strong understanding of ecommerce SEO, keyword research and search intent.
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Experience creating and optimising product and collection/category listings.
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Strong written English and excellent attention to detail.
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Highly organised, with the ability to manage large numbers of SKUs and product data accurately.
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Comfortable working with spreadsheets and ecommerce data.
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Proactive and able to independently identify optimisation opportunities.
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Experience with Canva or similar tools for resizing, cropping and formatting digital assets.
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Ability to follow brand guidelines and maintain consistent messaging.
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Strong interest in AI search, GEO, AEO and emerging ecommerce technologies.
Requirements
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Experience with Amazon A+ Content, Brand Story and Storefront.
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Experience with BIG W and Woolworths Marketplace.
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Experience with Google Search Console, GA4 and Google Merchant Center.
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Experience with Ahrefs, Semrush or similar SEO tools.
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Knowledge of Schema, structured data and ecommerce product feeds.
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Experience with GEO, AEO and AI/LLM search optimisation.
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Experience with marketplace listing optimisation and ecommerce reporting.
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Experience with international ecommerce, competitor and keyword research.
What We’re Looking For
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Commercially minded and focused on business growth.
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Highly organised and detail-oriented.
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Proactive, curious and comfortable investigating performance issues.
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Confident recommending improvements and challenging existing approaches.
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Able to work independently and take ownership.
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Comfortable learning new platforms and technologies.
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Focused on measurable outcomes, not simply completing tasks.
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Someone who naturally asks “How can I make this better?” rather than simply “What should I upload next?”
Reporting
The role reports directly to the CEO & Director. You’ll work independently while providing regular updates on:
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Work completed and current priorities.
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SEO and marketplace performance.
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Issues and opportunities identified.
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Recommendations for improvement.
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Upcoming product launches and content requirements.
Contractor Arrangement
This is a full-time, Philippines-based remote contractor engagement structured as an independent contractor relationship. The focus is on:
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Agreed responsibilities and deliverables.
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Quality and consistent output.
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Meeting deadlines and business requirements.
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Responsiveness and communication.
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Ownership and measurable outcomes.
Work Arrangement & Expectations
This is a remote role that will be set up as an independent contractor engagement. To ensure alignment and transparency, successful candidates will be expected to:
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Be available for meetings and collaboration during core [AEST or PHT] business hours.
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Disclose any existing ongoing roles or client work.
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Reflect this engagement on their LinkedIn profile (clearly marked as “Independent Contractor”).