[Hiring] Director, Paid Search @Wpromote

Role Description

We’re looking for a Director to join the rapidly expanding team that is the backbone of our company. You’ll directly manage a team of paid search experts that run search engine marketing (SEM) campaigns across both Google Ads and Microsoft Ads.

Your complex portfolio of clients will be fast-paced and high-growth clients that constantly challenge you. With extensive experience and/or a proven track record, you could be working with some of our most complex and fastest-growing brands.

You’ll be trusted to oversee a growing portfolio of business, collaborate with other paid search directors to keep the paid search department running smoothly, and provide thought leadership to keep Wpromote Paid Search at the forefront.

Qualifications

• 7+ years of experience working in paid media advertising comprising of media planning/buying in paid search within an agency/client environment
• 2+ years prior staff management with development and mentoring experience
• Extensive experience developing, optimizing, analyzing, and reporting on paid search campaigns
• Experience with data analytical tools such as Google Analytics
• Strong working experience in Google suite, Excel, Asana (project management)
• Experience with creating paid search customer acquisition campaigns for a diverse range of clients and verticals (multi-location and lead gen preferred)
• Excellent oral, written, and interpersonal skills
• Inherent boardroom leadership and the ability to command a room (remotely) and lead a team
• A maturity and professionalism appropriate for the size and scale of the teams and accounts we are managing

Requirements

• Leading and developing a team of 4–5 Paid Search Managers and Associate Directors
• Overseeing a portfolio of enterprise Paid Search clients
• Driving integrated, data-informed Paid Search strategies
• Serving as a senior strategic partner and leadership presence across client relationships
• Partnering cross-functionally with Client Services, Paid Media leadership, and channel teams
• Establishing and maintaining testing frameworks, innovation roadmaps, and thought leadership initiatives
• Ensuring quality assurance, operational excellence, and adherence to department processes and standards
• Supporting onboarding and mentorship across the Paid Search team
• Contributing to department operations, resource management, process improvements, and strategic initiatives
• Acting as a strategic advisor to Paid Search leadership
• Supporting new business initiatives through audits, pitches, and strategic recommendations
• Maintaining expertise across Paid Search and broader digital marketing channels
• In select cases, directly managing high-profile accounts
• Serving as a thought leader on AI and the evolution of search

Benefits

• Remote-first culture
• Unlimited PTO
• Extended Holiday break (Winter)
• Flexible schedules
• Work from anywhere options
• 100% paid parental leave
• 401(k) matching
• Medical, Dental, Vision, Life, Pet Insurance
• Sponsored life insurance
• Short Term Disability insurance and additional voluntary insurance
• Annual Class Pass credits and more!