Role Description
We are looking for a strong, passionate, and energetic Paid Search professional to drive growth and strategic oversight across the paid search department with a focus on working on our largest accounts. This individual should be a people-focused leader who enjoys hands-on, cross-functional collaboration and wants to join a fast-growing, innovative digital agency that is hyper-focused on client performance and ROI.
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Serve as Paid Search Lead on one or more of the larger search accounts in the agency, delivering strategy and hands-on optimizations with other Paid Search and channel team members.
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Responsible for owning Paid Search strategy for multiple accounts.
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Present Paid Search strategy, performance, and tactical priorities to client stakeholders.
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Use storytelling to simplify complex search strategies and present them as clear, impactful campaign recommendations.
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Partner with cross-channel leads on creating a holistic media plan, inclusive of forecasting/budgets, testing, tactical plans, and reporting.
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Understand insights to inform performance changes and direct optimizations.
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Define roles & responsibilities for client Paid Search teams and delegate work to supporting team members.
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Own pacing across your book of business and ensure all campaigns are spending to the desired target.
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Drive Paid Search strategy, innovation & testing on your book of business while improving performance, developing quarterly or annual roadmaps to keep advanced accounts with the latest trends and opportunities.
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Opportunity to manage others, from Account Managers to Associate Directors.
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Manage your team in advanced SEM skills, multi-channel digital marketing strategy, and client management skills, including projections, analytics reporting, etc.
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Deliver feedback, performance reviews, support, and recognition in pursuit of achieving team goals.
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Serve as a senior sponsor on your teamβs accounts, developing senior client relationships and guiding holistic digital strategy.
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Willingness to join in-person team meetings, events, and client presentations as business needs arise, est. 1-2 times per quarter.
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Strong communication and professional presence required.
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Work closely with Google, Bing, and other vendor partners on client strategy and planning, goals, testing, expansion opportunities, and account health.
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Contribute to overall department trainings, POVs, award submissions, and case studies.
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Participate in new business pitches and conduct audits across the Google ecosystem.
Qualifications
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7+ years of Paid Search experience.
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Passion and willingness to embrace Automation and AI.
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Possess a strong POV on the future of search and the role of AI/automation across SEM/Shopping.
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Experience handling direct management of Paid Search budgets of at least $1MM in monthly ad spend.
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Experience directing strategy for B2B Lead Generation clients.
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Experience in YouTube, App Campaigns, Performance Max, Demand Gen, in addition to traditional paid search and shopping.
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Advanced slide presentation skills.
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Intermediate to advanced Excel and Google Sheet skills.
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Strong and persuasive communication when discussing paid search performance with clients and your team.
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Ability to work collaboratively across large teams.
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Experience presenting paid search strategy to marketing executives, large teams, and senior audiences (VP+).
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3+ years of management experience with at least two direct reports.
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Experience with a bid management platform is preferred such as SA360, Skai, Marin, etc.
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4-year college degree or equivalent work experience.
Benefits
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Excellent, full coverage medical, dental, and vision insurance.
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Generous PTO and 15 company-wide holidays.
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401k with company contribution.
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Paid parental leave.
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Work-life balance with an emphasis on personal well-being.
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Career growth in a disruptor space & entrepreneurial opportunities within the Monks network.
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A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!
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Authentic commitment to DEI efforts and sustainable growth.