[Hiring] Director of Marketing @Ohalo

Role Description

We’re looking for a Director of Marketing to own our go-to-market strategy and drive Data X-Ray’s growth into its next phase. This is a senior individual contributor and people-management role that sits at the intersection of product marketing and demand generation — with a deliberate lean (~60/40) toward product marketing, given the technical depth of our platform and the sophistication of our buyers.

You’ll inherit a strong foundation: a marketer who reports to you, established agency and fractional relationships, and an engaged leadership team. Your job is to build on that foundation — sharpening our market narrative, scaling pipeline, and transitioning fractional support into repeatable, owned processes.

What You'll Own

• Product Marketing (~60%)
  • Define and evolve Data X-Ray’s positioning, messaging, and competitive narrative across data security, data governance, and AI agent enablement use cases.
  • Own go-to-market materials: pitch decks, battlecards, solution briefs, case studies, and website copy.
  • Develop deep expertise in our competitive landscape and arm sales with differentiated, high-conviction positioning.
  • Partner with sales and solutions engineering to support complex enterprise deal cycles with tailored materials.
  • Lead launch strategy for new product capabilities and integrations.
• Demand Generation (~40%)
  • Own the demand generation strategy and execution. Develop direct leadflow through multiple channels and work with partners and external agencies to drive qualified pipeline.
  • Project-manage agency relationships across paid, SEO, events, and content — holding partners to outcomes, not just outputs.
  • Transition fractional marketing support into scalable, business-as-usual processes.
  • Instrument and report on pipeline contribution, working closely with HubSpot to track performance and attribution.
• Team & Operations
  • Manage one direct report with room to grow.
  • Help define the playbook for scaling the marketing function as Data X-Ray grows.

Qualifications

• 7+ years of B2B marketing experience, with significant tenure in high growth enterprise SaaS.
• Strong product marketing background — you can translate complex technical capability into crisp, compelling narratives for senior enterprise buyers.
• Domain experience in data governance, data security, or cybersecurity is strongly preferred; you should be credible in a room with a CISO or Chief Data Officer.
• Proven track record managing demand generation through external agencies — you know how to set direction, evaluate creative, and drive accountability.
• Comfortable working in a high-ownership, scaling environment where you set the agenda as much as you execute it.
• Strong project management instincts: you can manage agencies, fractionals, internal stakeholders, and your own deliverables in parallel.
• Experience with Monday and HubSpot or similar CRM / marketing automation platforms.
• Excellent written and verbal communication — you can write a sharp one-pager and present to an enterprise customer in the same week.

Nice to have

• Experience marketing into regulated industries — financial services, government, or healthcare.
• Familiarity with federal or public sector go-to-market.
• Prior experience at a company scaling from growth-stage to enterprise.

Benefits

• Real ownership — you’ll shape how a fast-growing enterprise platform goes to market.
• A product that matters — we operate at the intersection of data security, compliance, and AI readiness, three of the most consequential problems in the enterprise today.
• Direct access to leadership — you’ll work closely with the CEO and senior team, not through layers of management.
• Fully remote and flexible — we trust you to deliver.
• 💰 Competitive pay.
• 📈 Meaningful Equity as a fast-growing Series A company.
• 💻 Workstation and home office stipend.
• 🏝️ 25 days Paid Vacation (unlimited unpaid).
• 🏡 Remote first, flexible working.