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Marketing
Digital Marketing Specialist
@imicriticalengineering
[Hiring] Digital Marketing Specialist @imicriticalengineering
Feb 25, 2025 - imicriticalengineering is hiring a remote Digital Marketing Specialist. 💸 Salary: unspecified. 📍Location: UK.
This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more.
Role Description
This role is key to supporting the creation of a global marketing strategy for IMI instrumentation, pulling together multiple different brands and sites to form a cohesive direction for the team.
- Create new digital material and social media content to aid customer understanding of the new division.
- Create customer personas in different regions and markets.
- Assist in coordinating external support to develop content.
- Enable the 5-year strategy to be implemented by creating compelling social media content, editorial, new tools, support material, and marcomms campaigns for customer retention, new business development, and key product launches globally.
- Work closely with all manufacturing and sales locations in IMI Instrumentation to support the global strategy.
- Collaborate with the IMI Marketing team for direction and structure on branding, publications, e-commerce, etc.
- Act as an ambassador and role model for IMI Instrumentation, maintaining integrity and adherence to company policies.
Qualifications
- Degree in Marketing, Communications, or related field experience.
- Demonstrable experience in a digital marketing role, ideally in B2B or industrial/manufacturing sectors.
- Proven experience managing multiple projects, external vendors, and cross-functional teams.
- Strong written and verbal communication with attention to detail.
- Familiar with tools like WordPress/similar CMS tools: Pardot, Google Analytics, and SEMrush.
- Familiar with marketing automation and lead-nurturing workflows.
- Ability to interpret data and provide actionable insights.
- Strong computer literacy skills (Microsoft Word, Excel, PowerPoint, Publisher or similar).
- Personable, motivated, with a confident, positive manner.
- Resilient and diplomatic, able to engage at all levels to achieve core objectives.
- Collaborative team player with a proactive, solution-oriented mindset.
- Creative thinker who stays updated on emerging marketing trends.
- Strong organisational skills, results-driven, with the ability to manage deadlines under pressure.
- Comfortable balancing both short and long-term results, managing time and productivity effectively.
Requirements
- Membership of appropriate professional body e.g., CIM (Chartered Institute of Marketing).
- Knowledge of engineered products or manufacturing processes.
- Experience of managing external agencies/third-party suppliers.
- Familiar with Design & Content Creation tools: Adobe Creative Suite (Photoshop, Illustrator), Canva, and basic video editing (e.g., Premiere Pro or CapCut).
Benefits
- Join IMI Instrumentation to make an impact in a dynamic B2B environment.
- Work closely with experienced marketing leaders and specialists to contribute to innovative campaigns that drive measurable results.
- Training and opportunities to learn cutting-edge tools.
- A collaborative culture where your ideas are valued.
- IMI is an inclusive employer; diversity is very important to us, and we want to receive applications from people from all backgrounds.
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| 📍 | Be aware of the location restriction for this remote position: UK |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
Back to Remote jobs >
Marketing
Marketing
|
Salary
💸
unspecified
|
Remote
Location
UK
|
|
Job Type
full-time
|
Posted
Feb 25, 2025
|
️
| 📍 | Be aware of the location restriction for this remote position: UK |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
