[Hiring] Digital Marketing & Multimedia Designer @D2B

Role Description

We are looking for a creative and detail-oriented Digital Marketing & Multimedia Designer who can bring ideas to life through compelling videos, graphics, and digital campaigns. The successful candidate will play a key role in developing engaging multimedia content, supporting marketing initiatives, and helping drive audience engagement through effective digital marketing strategies.

Key Responsibilities

• Video Production & Content Creation (Primary Focus)
  • Edit long-form videos, interviews, podcasts, webinars, and other multimedia content into engaging short-form content for social media.
  • Produce high-quality reels, shorts, promotional videos, campaign content, highlights, and branded video assets.
  • Add captions, motion graphics, transitions, animations, branding elements, and audio enhancements to maximise engagement.
  • Optimise video content for Facebook, Instagram, LinkedIn, TikTok, and YouTube.
  • Ensure all content maintains a consistent, professional brand identity across all digital platforms.
  • Manage multiple video editing projects while meeting deadlines and maintaining high production standards.
• Graphic Design
  • Design professional marketing materials for digital and print channels.
  • Create social media graphics, digital advertisements, promotional banners, email marketing assets, presentations, and branded collateral.
  • Produce visually compelling creative assets aligned with company branding and marketing objectives.
  • Develop original designs using Adobe Creative Suite rather than relying solely on template-based platforms.
  • Collaborate with internal stakeholders to develop creative concepts for campaigns, promotions, and business initiatives.
• Social Media Management
  • Manage and maintain the company's social media presence across multiple platforms.
  • Plan, schedule, and publish content using content calendars.
  • Monitor audience engagement and assist with community management.
  • Identify opportunities to improve engagement, increase brand awareness, and grow online communities.
  • Stay informed on emerging social media trends and best practices.
• Paid Media Support
  • Assist in executing and optimising Meta advertising campaigns.
  • Support paid social campaigns focused on lead generation, audience growth, and brand awareness.
  • Monitor campaign performance and recommend optimisation strategies.
  • Assist with campaign reporting and return-on-investment (ROI) analysis.
  • Work closely with the marketing team to execute digital advertising initiatives.
• Marketing Campaign Execution
  • Coordinate digital marketing campaigns from planning through execution.
  • Develop creative assets supporting product launches, promotional campaigns, events, and marketing initiatives.
  • Assist with email marketing campaigns and promotional communications.
  • Coordinate campaign timelines and ensure deliverables are completed on schedule.
  • Maintain high-quality standards across all marketing activities.
• Reporting & Continuous Improvement
  • Monitor campaign performance across social media and digital marketing channels.
  • Track engagement, audience growth, website traffic, and campaign effectiveness.
  • Prepare regular marketing reports with insights and recommendations.
  • Identify opportunities to improve content performance, creative workflows, and marketing processes.
  • Stay current with emerging digital marketing trends, AI tools, and creative technologies.

Qualifications

• Minimum 4 years of experience in Digital Marketing, Multimedia Design, Content Creation, or a similar marketing role.
• Advanced video editing skills supported by a strong portfolio of professional work.
• Professional graphic design experience using Adobe Creative Suite.
• Experience converting long-form content into engaging short-form videos for social media.
• Strong understanding of social media marketing, content strategy, and audience engagement.
• Experience supporting or managing Meta advertising campaigns.
• Excellent copywriting, storytelling, and content creation skills.
• Strong organisational and project management skills with the ability to manage multiple deadlines.
• High attention to detail and commitment to producing polished, high-quality work.
• Excellent written and verbal English communication skills.
• Ability to work independently while collaborating effectively within a remote team.

Preferred

• Experience working in a fast-paced, creative marketing environment.
• Knowledge of email marketing, SEO, and digital analytics.
• Experience using AI-powered tools to improve content production and workflow efficiency.
• Experience creating content for premium brands, marketplaces, events, or consumer-focused businesses is an advantage.
• Familiarity with Australian audiences and communication styles is highly desirable.

Required Tools & Software

• Adobe Premiere Pro
• Adobe Photoshop
• Adobe Illustrator
• Adobe After Effects (Highly Preferred)
• Adobe InDesign (Preferred)
• Meta Business Suite
• Meta Ads Manager
• Google Analytics
• Social media scheduling platforms
• Microsoft 365 or Google Workspace
• AI tools such as ChatGPT, Claude, Adobe Firefly, or similar