[Hiring] Digital Marketing Assistant @Porch Group

Role Description

The future is bright for the Porch Group, and we’d love you to be a part of it as a Digital Marketing Assistant Insurance. The Digital Marketing Assistant, Insurance creates internal and external communications that keep employees, agents, and partners informed, and keeps the Insurance business unit’s websites accurate and current. This is a hands-on role for someone who writes well, designs quickly, and is comfortable working across several marketing platforms at once.

This position is part of the Learning & Development team within Porch.com’s Insurance business unit. It reports to the Senior Learning & Development and Quality Assurance Manager and works closely with the Digital Marketing Manager, as well as Learning & Development, Quality Assurance, Operations, and Product, to turn business updates into clear, on-brand communications.

What You Will Do As A Digital Marketing Assistant Insurance

• Write and produce internal communications, such as announcements, newsletters, and team and leadership updates.
• Create external communications and marketing collateral, such as emails, one-pagers, flyers, brochures, and presentations, for agents, resellers, and partners.
• Write blogs, web copy, and other content that is clear, accurate, and consistent with the brand voice.
• Design branded graphics and documents in an online design platform, using approved templates and brand guidelines.
• Build, schedule, and send email campaigns in an email marketing platform, and manage lists, segments, and performance reporting.
• Use a CRM platform to support audience lists, contact data, and campaign tracking.
• Maintain and update websites in website builder and content management platforms, including pages, blog posts, links, and images, and keep content accurate and current.
• Organize and maintain digital assets in a DAM, including naming, versioning, tagging, and retiring outdated files.
• Route materials through an online proofing and approval platform, collect feedback and approvals, and track versions so only approved content is published.
• Maintain a content calendar and manage timelines for communications and campaigns.
• Report on results, such as email engagement and website activity, on a regular weekly or monthly cadence, and recommend improvements.
• Use AI tools to draft, edit, and repurpose content faster, and review all output for accuracy, tone, and brand fit before it is published.
• Support change management and enablement efforts by turning product, process, and training updates into communications.

Qualifications

• 2+ years of experience in digital marketing, marketing communications, or content creation.
• Bachelor’s degree in marketing, communications, digital media, or a related field; equivalent practical experience is welcome (preferred).
• Experience in insurance, financial services, or another regulated industry where marketing content goes through compliance review (preferred).
• Basic SEO knowledge and experience with Google Analytics (preferred).
• Basic video editing and social media scheduling experience (preferred).
• Experience building AI-assisted workflows or prompts for content creation (preferred).
• Strong writing skills, with experience producing blogs, marketing collateral, and internal and external communications.
• Hands-on experience with online design platforms such as Canva or Adobe Express, and the flexibility to adopt new tools as platforms evolve.
• Experience with email marketing platforms such as Constant Contact, Mailchimp, or HubSpot.
• Experience using a CRM platform such as Salesforce or HubSpot, including working with contacts, lists, and campaign data.
• Experience building and maintaining websites in website builder and content management platforms such as WordPress or Wix.
• Experience with digital asset management (DAM) platforms and online proofing and approval tools such as PageProof.
• Experience using AI tools to work more efficiently, and sound judgment about when to trust AI output and when to verify it.
• Fluency in English, both spoken and written (required); content is written and collaboration occurs with global teams in English.
• Strong organization, attention to detail, and the ability to manage several projects and deadlines at once.
• Experience working with global and/or US based business teams.

Requirements

• Workspace: A quiet space to work, an internet connection of at least 30 Mbps download | 10 Mbps upload.

Benefits

• Pay Range: COP 3,800,000.00 to COP 4,950,000.00 salary per month.

Company Description

Porch Group is a leading vertical software and insurance platform and is positioned to be the best partner to help homebuyers move, maintain, and fully protect their homes. We offer differentiated products and services, with homeowners insurance at the center of this relationship.