[Hiring] Digital Marketer @Hire Overseas

Role Description

Our client is looking for a Digital Marketer to manage content distribution, SEO, paid campaigns, social media, email marketing, and analytics. You will not be managing a large team or setting strategy from a distance. You will be in the tools every day, building campaigns, analyzing performance, and improving what is not working.

If you are a self-directed digital marketer who can operate across multiple channels simultaneously, write clearly for a technical B2B audience, and connect marketing activity to pipeline outcomes, this role is a strong fit.

Responsibilities

• Content Marketing and SEO
  • Manage the content calendar and coordinate publication of blog posts, case studies, insights, and thought leadership content
  • Optimize existing and new content for organic search performance across target keywords
  • Conduct keyword research and identify content opportunities that drive qualified inbound traffic
  • Ensure all content is on-brand, technically accurate, and written for a sophisticated B2B audience
• Social Media Management
  • Manage and grow the company's presence across LinkedIn and other relevant channels
  • Create and schedule posts that build brand authority and engage a technical B2B audience
  • Monitor engagement and respond to comments and messages professionally
  • Identify opportunities to amplify content and expand reach through employee advocacy or partnerships
• Paid Advertising
  • Set up, manage, and optimize paid campaigns across LinkedIn Ads, Google Ads, and other relevant platforms
  • Monitor campaign performance and optimize for lead quality, cost per lead, and pipeline contribution
  • Write and test ad copy and creative for a B2B technology audience
• Email Marketing
  • Build and manage email campaigns and nurture sequences for prospects and existing contacts
  • Maintain list hygiene and segmentation across the email database
  • Track open rates, click-through rates, and conversion metrics and iterate based on performance
• Analytics and Reporting
  • Track and report on marketing performance across all channels including traffic, leads, pipeline influence, and channel-level ROI
  • Use data to identify what is working and make informed decisions about where to focus effort and budget
  • Maintain marketing dashboards and provide regular updates to leadership
• Website and CRO Support
  • Support website content updates, landing page creation, and conversion rate optimization
  • Ensure all marketing pages are accurate, on-brand, and optimized for search and lead capture

Qualifications

• Proven experience in a digital marketing role covering SEO, content, social media, paid advertising, and email
• Comfortable writing for a technical B2B audience including AI, software engineering, and enterprise technology topics
• Hands-on experience with LinkedIn Ads and Google Ads with a focus on lead generation
• Familiarity with SEO tools such as Ahrefs, Semrush, or similar
• Experience with email marketing platforms and CRM tools
• Strong analytical skills with the ability to interpret performance data and make decisions based on it
• Self-directed and organized with the ability to manage multiple channels and campaigns simultaneously
• Excellent written English communication skills

Nice to Have

• Background marketing for a technology services, AI, or software development company
• Experience managing content marketing for a B2B brand with a long sales cycle
• Familiarity with marketing automation platforms such as HubSpot or similar
• Understanding of enterprise buyer journeys and how to market to technical decision-makers
• Experience with account-based marketing or intent data tools

Work Schedule

• 100% remote setup so you can work wherever you're most productive
• This position operates on a full-time basis, with dedicated hours to ensure alignment with the team and delivery of quality work
• Availability during US business hours is required

Compensation & Time Off

• Compensation paid in USD
• Paid bi-monthly on the 15th and 30th
• Paid Time Off according to company policy
• Holidays observed according to company guidelines

Application Requirements

• Please submit:
  • An updated resume
  • A portfolio link or examples showing digital marketing work you have owned including campaigns, content, or paid media results
  • A 1 to 2 minute Loom video introducing yourself, describing your digital marketing experience, and walking through one campaign or initiative you are proud of and the results it produced
• Only candidates who submit both examples and a Loom video will be moved to the next step of the hiring process.