[Hiring] Digital Marketer @Helper Heroes

Role Description

We are seeking a Digital Marketer that drives brand awareness, website traffic, and sales leads by designing and executing online strategies across social media, SEO/SEM, email, and display advertising. Key responsibilities include:

• Campaign Management: Planning and implementing paid campaigns on social media (Facebook, LinkedIn, etc.) and Google Ads.
• SEO/SEM Optimization: Conducting keyword research, on-page optimization, and SEO strategies to increase organic search rankings.
• Content Strategy: Developing engaging content for websites, blogs, and social media platforms.
• Analytics & Reporting: Using Google Analytics and other tools to measure traffic, evaluate KPIs, and report on campaign ROI.
• Email Marketing: Creating and managing email campaigns to nurture leads and retain customers.
• Social Media Engagement: Managing daily social media postings, monitoring engagement, and building community.
• Market Research: Analyzing competitor advertising and identifying new market trends.

Qualifications

• Technical Skills: Proficient in SEO/SEM, Google Analytics, content management systems (CMS) like WordPress, and email marketing software.
• Creativity: Ability to create engaging, consistent, and on-brand content.
• Data Analysis: Strong ability to analyze web statistics and translate them into actionable insights.
• Communication: Excellent written and verbal communication skills for content creation and reporting.
• Education/Experience: Typically a degree in Marketing, Communications, or relevant work experience in digital marketing roles.
• Photo and Video Editing Skills: Proficient on any tools for photo and video editing.

Benefits

• Competitive Base Pay: We offer the highest base pay in the home care industry!
• Make a Difference: You’ll play a key role in ensuring that clients receive the best care possible.
• Growth Opportunities: As we grow, so will you! There’s plenty of room for advancement and learning.
• Fun & Supportive Team: We’re a tight-knit group that values collaboration, compassion, and a good laugh.