[Hiring] Creative Marketing Lead @matchmatch

Role Description

Findies is scaling through multiple product angles — each with its own audience. Creative output is the single biggest lever on growth and today the single biggest bottleneck. We are hiring a Creative Marketing Lead to own the creative function across one of product units: set creative strategy, build production processes, develop our team of junior/mid Creative Producers, cross-functionally collaborate with Marketing Designers, and personally drive the thinking that unlocks winning ads on Meta, TikTok, AppLovin, and beyond.

What you'll be doing

• Own creative strategy across one of product angles (Fashion or Beauty) — triggers, hooks, formats, narratives, visual language — and drive the creative roadmap.
• Build scalable, documented creative production processes from brief to launch (ideation → production → QA → testing → iteration).
• Personally drive creative thinking on priority angles — you are the most senior creative thinker in the company, and you set the standard.
• Hire, onboard, and develop junior/mid Creative Producers and Motion Designers; raise the bar of the creative team.
• Conduct competitor and trend research; distill insights into prioritized creative bets.
• Own and evolve Findies' internal AI-powered creative pipeline to compress time-to-creative.
• Set and enforce clear quality and performance standards for all creatives shipped by Findies.

Qualifications

• 2+ years as Creative Marketing Manager / Creative Producer / Creative Strategist in subscription or high-velocity B2C apps.
• Direct ownership of ad performance metrics — you think in win rates, CPI, hold rates, and thumbstop rates.
• Proven track record of creatives scaled to ≥5% Meta win rate, with specific numbers you can cite.
• Hands-on mastery of paid social creative (hooks, pacing, UGC, vertical video, AI-generated formats).
• Hands-on experience with AI creative tools (Claude, Midjourney, Runway, Pika, CapCut AI) and documented workflows.
• Data-driven approach — you argue in metrics, not in taste.
• Leadership: ability to set vision, build process, raise standards, develop people.
• Comfort in ambiguous, fast-moving environments — you ship and iterate rather than wait for briefs.
• Upper-Intermediate English or higher.

Benefits

• Remote-first work format with access to Genesis offices in Kyiv and Warsaw.
• Flexible schedule — most of the team works roughly 9:00 to 18:00 for convenient communication.
• Learning and growth opportunities: access to an educational hub, professional communities, workshops, and specialized courses.
• Company-provided equipment when needed.
• Support for private entrepreneurs (Ukraine/Poland): assistance with tax reporting.
• Corporate doctor available in Kyiv and Lviv.
• Medical insurance (USG) for employees in Ukraine after the probation period.
• 20 paid working days of vacation (4 weeks / 28 calendar days).
• Corporate discounts on sports, education, beauty, health, clothing, cleaning, entertainment, and gifts.