[Hiring] Content Marketer @Cintoo

Role Description

As our Content Marketer, you will own the voice of Cintoo across our digital channels and bring our customers’ stories to life through compelling content.

• Social Media: Manage and grow Cintoo’s LinkedIn and YouTube presence by planning, creating, and publishing engaging posts on a weekly basis. Monitor engagement and adapt the content strategy based on performance insights.
• Voice of Customer: In collaboration with the marketing and sales team members, identify and conduct user story interviews that highlight how customers use Cintoo to solve real-world challenges.
• Video Interviews: Attend industry tradeshows to interview customers on camera and coordinate the production of polished video content that showcases their success stories.
• Content Creation: Write clear, compelling content for the Cintoo website, blog, and social media channels - including product feature announcements, case studies, and thought leadership pieces.
• Content Localisation: Adapt and localise marketing content, including website copy, social media posts, case studies, and campaign materials, for key markets, ensuring messaging resonates culturally and linguistically while maintaining brand consistency across regions. Coordinate with local stakeholders as needed to ensure accuracy and relevance.
• Webinars & Live Presentations: Plan, host, and promote webinars that educate prospects and customers on Cintoo’s platform, new features, and industry best practices. Engage directly with our audience, moderating discussions and handling Q&A in real time.
• Product Messaging: Take ownership of translating new product features and releases into clear, customer-facing website content, announcements, positioning, and supporting materials - working directly with product and engineering.
• Brand Consistency: Ensure all content reflects Cintoo’s brand voice, positioning, and messaging across every touchpoint.

Qualifications

• Exceptional English communication skills (required).
• Product marketing background, with experience translating technical product capabilities into clear, customer-facing messaging and content.
• Proven experience creating B2B content across multiple formats (written, web, video, social, webinars).
• Strong writing and storytelling skills, with the ability to make technical subjects accessible and engaging.
• Comfortable being on camera and conducting interviews with customers and industry professionals.
• Experience managing social media channels, particularly LinkedIn, in a B2B or SaaS context.
• Hands-on experience planning and hosting webinars or live online events using platforms such as Zoom, or similar.
• Clear communication skills, including the ability to coordinate with internal stakeholders and manage content calendars.
• Experience designing content experiments and using analytics to improve results.
• Knowledge of our target industries (Industrial Asset Owners / Operators and AECO) is helpful.

Requirements

• Bachelor’s or Master’s degree in Marketing, Communications, Product Marketing, or a related field is welcome, but equivalent practical experience is just as valuable.
• Approximately 3–7 years of relevant experience in product marketing, content marketing, or a similar role, with a strong mix of writing, live presentation, and collaboration.

Benefits

• Opportunity to take ownership of meaningful marketing work in a growing international SaaS company.
• Join a friendly, ambitious team that values collaboration, inclusion, and continuous improvement.
• Supportive working environment, compensation based on experience, and flexibility to work remotely from anywhere.