[Hiring] Clinical Marketing Director @Genomenon

Role Description

Genomenon is at the forefront of genomics and variant intelligence, with a mission to accelerate genetic discoveries and improve patient outcomes. This is a rare role where you'll:

• Run a real ABM motion against named clinical lab accounts.
• Build partner marketing programs with platform partners like Illumina, Tempus, and Sophia Genetics.
• Own positioning and launch execution for a regulated milestone and a category-defining product launch.

Note: this is an individual contributor role; you will partner directly with marketing team members but this is not a people manager role.

Position Responsibilities

• Own end-to-end marketing strategy for the Clinical Diagnostics channel, covering Mastermind, CKB, and the future ClinDx product portfolio.
• Design and execute ABM strategy for named clinical lab accounts (hospital labs, reference labs, molecular labs), in partnership with the ABM Coordination Lead.
• Build and run partner marketing programs with Illumina, Tempus, Sophia Genetics, and ecosystem partners: joint webinars, co-branded content, MDF management, marketplace presence, and integration launch GTM.
• Own messaging, positioning, and product marketing for Mastermind PRO and CKB, including the CKB FDA recognition milestone moment and the Mastermind Next-Gen API launch.
• Drive demand generation and own pipeline accountability for the ClinDx channel.
• Develop sales enablement for the ClinDx sales team in partnership with the VP of Sales and clinical AEs.
• Set conference strategy for AMP, ACMG, AACC, CAP, and partner events.
• Own the Labs journey hub on the rebuilt website (live June 30, 2026): content, conversion, and ongoing optimization.
• Build and maintain the library of lab references and case studies; develop expansion plays into existing Mastermind and CKB customers.
• Directly supervise one CKB-focused marketing consultant and lead without authority across shared design, content, web, and events resources.

About You

• Experienced clinical channel marketer who has run both an ABM motion at enterprise accounts and a real partner/channel alliance program.
• Genuine buyer fluency with molecular pathologists, lab directors, and variant scientists.
• Comfortable writing a one-page strategy memo and presenting pipeline metrics to a VP of Sales.
• Thrives in a player-coach environment where you set the strategy and run the plays yourself.
• Disciplined in executing against a clear target list and defined play library.

Skills and Background

• 8+ years of B2B marketing experience, with 5+ years in life sciences, molecular diagnostics, NGS, genomics SaaS, or adjacent industries.
• Hands-on ABM ownership at enterprise accounts with account-level pipeline impact.
• Formal partner marketing track record: joint webinars, co-branded content, MDF planning and reporting.
• Enterprise sales partnership experience: owned MQL/SQL definitions and sales enablement.
• Product marketing fluency: led positioning, messaging, and launches for technical B2B products.
• Pipeline and revenue accountability: owned a marketing-sourced or influenced number.
• Cross-functional leadership without authority: directed shared resources and delivered cross-functionally.
• Sharp written communication: tight, audience-tuned business writing.

Qualifications

• Demonstrated buyer fluency with molecular pathologists, lab directors, and variant scientists.
• Direct experience marketing into clinical diagnostic labs, molecular labs, or hospital labs.
• Proven ability to lead without authority in a matrix environment.
• Excellent written and verbal communication skills.
• Strong organizational skills and ability to manage multiple workstreams and priorities simultaneously.

Nice to Haves (or Coachable)

• Existing relationships with molecular pathology directors, lab directors, or variant scientists at named clinical lab accounts.
• Marketplace and channel-partner experience (e.g., OEM co-marketing programs).
• Prior experience marketing a product through an FDA recognition, 510(k), or comparable regulated milestone.
• Background in genetics, molecular biology, or clinical lab operations (MS or PhD acceptable).

Our Commitment

Building a great company starts with building a diverse and inclusive team. Genomenon is committed to inclusion across race, gender, age, religion, identity, disability, and background — in how we hire, how we work, and how we lead.

If you’re excited about the role but unsure whether you meet every qualification, we encourage you to apply. We’d rather review one more resume than miss the chance to meet someone exceptional.