[Hiring] Channel Engagement Manager @Sound Agriculture

Role Description

Sound Agriculture is hiring a Channel Engagement Manager to lead the strategy, programs, and experiences that strengthen dealer relationships and drive growth. The core job is to understand what unlocks dealer performance, build programs that change the right behaviors, and prove what works so we can invest intentionally.

• Own Sound’s dealer engagement strategy and health framework, including dealer segmentation, high-potential partner identification, growth indicators, risk flags, and investment priorities.
• Partner with Sales, RevOps, and Operations to build repeatable activation and intervention motions that help new dealers ramp faster, help established dealers grow, and help stalled or at-risk dealers get back on track.
• Design and continuously improve dealer programs that strengthen engagement, loyalty, and growth, including rewards, co-marketing, onboarding, training, promotional campaigns, and dealer enablement.
• Own how Sound shows up in the field and through our dealer network, including dealer toolkits, grower-facing campaign support, local advertising, co-branded materials, swag, and other dealer-facing resources.
• Lead the strategy for Sound’s dealer event portfolio, including Kickoff, President’s Club, regional meetings, Advisory Council, customer outings, and relationship-building events.
• Own measurement and reporting for dealer engagement, including program utilization, dealer feedback, influenced revenue, attribution, event impact, and ROI.
• Build alignment across Sales, Operations, Marketing, RevOps, Finance, and leadership by earning buy-in without formal authority.

Qualifications

• Experience in agriculture or a closely related industry, with the ability to credibly engage independent dealers in rural markets.
• Experience building or redesigning channel engagement programs such as partner tiers, rewards, co-marketing, dealer enablement, training, or similar programs.
• Experience owning a marketing or program budget, tracking spend against outcomes, and making keep, cut, or reallocate recommendations based on performance.
• Experience working directly with field sales teams and participating in dealer or partner-facing meetings.
• Experience influencing field sales teams or other cross-functional partners without direct authority.
• Strong project management, judgment, and adaptability.
• Comfortable operating in a fast-changing, resource-constrained startup environment.

Requirements

• 5+ years of experience in channel marketing, partner marketing, field marketing, dealer engagement, or a related B2B commercial marketing role.
• Experience managing external vendors or agencies.
• Analytical fluency with Excel, Salesforce, dashboards, AI tools, and marketing performance reporting.
• Strong written communication skills.
• Experience producing large customer or partner events.

Benefits

• Opportunity to work in an incredible team with a drive to build alternative solutions to age-old practices that increase farmer ROI.
• Competitive total rewards package including base compensation, performance bonus structure, and above market equity.
• Comprehensive health care plans including Medical, Dental, and Vision coverage.
• Flex Spending Account (Healthcare, Dependent Care & Commuter Benefit for US-based employees).
• Health Savings Account with monthly employer contribution (for US-based employees on qualifying health plans).
• 401(k) with 3% company match (for US-based employees).
• Flexible time off policy empowering employees to use time how they need, when they need.
• Mental health and wellbeing benefits - including dedicated monthly meeting-free Focus Days.
• Paid parental leave (for US-based employees).
• Regular events and engagement activities.