[Hiring] Brand Success Analyst @New Engen, Inc.

Role Description

Own Brand Relationships and Program Execution

• Serve as the primary point of contact for a portfolio of DTC brands, building strong relationships and guiding them through onboarding, campaign execution, and ongoing growth.
• Manage day-to-day workflows across the ad delivery process, ensuring content is delivered, performance goals are met, and brands are set up for success on GrapevineAI.

Develop Creative Strategy and Growth Roadmaps

• Partner with brands and internal creative strategists to define performance-driven creative strategies.
• Build clear growth roadmaps that combine written and visual content to achieve business goals, ensuring creative direction is aligned with brand needs and audience expectations.

Drive Content Execution and Quality

• Support the development of high-impact content by partnering with Creative Strategists and leveraging market insights and performance data.
• Oversee content production from a project management standpoint, ensuring deliverables move efficiently from concept through final delivery.
• Provide thoughtful feedback on UGC, video, static ads, and written content while ensuring all outputs meet brand standards and quality expectations.

Own Performance and Optimization

• Analyze campaign performance to understand what’s working and where to improve.
• Use data and insights to guide creative iterations, optimize advertorial content, and improve conversion rates while helping brands achieve revenue and growth goals.

Collaborate Cross-Functionally to Deliver Results

• Work closely with Content Strategists and cross-functional teams to align on creative direction, performance insights, and campaign execution.
• Maintain consistent communication with brands through meetings and Slack to ensure alignment and momentum.

Bring New Ideas and Drive Innovation

• Continuously explore new ideas, strategies, and opportunities to improve performance and expand program impact.
• Contribute to evolving how Grapevine approaches social advertising by testing new concepts and sharing insights that move the business forward.

Qualifications

• Bachelor’s degree or equivalent experience, with 0–2 years of experience across startups, performance marketing, analytics, consulting, or other growth-oriented industries. Recent graduates are encouraged to apply.
• Strong interest in marketing, creative strategy, and consumer brands, with energy and enthusiasm for helping brands grow.
• Proficiency in Excel and PowerPoint, including skills like pivot tables, data organization, and building clear, polished presentations; comfortable working with and analyzing data.
• Business curiosity and awareness, with an interest in market trends, competitive landscapes, and how content and technology drive growth.
• An entrepreneurial, builder mindset, with excitement for testing ideas, iterating quickly, and working in fast-paced, evolving environments.
• Strong organization and project management skills, with the ability to manage multiple priorities, stay detail-oriented, and consistently follow through on deadlines.
• Clear and compelling communication skills, with the ability to distill information into concise insights and strong written deliverables.
• A collaborative and positive approach, with the ability to build strong relationships across teams and contribute to a supportive, high-energy environment.
• A sense of ownership and accountability, paired with a proactive attitude and a drive to get things done.
• A curious, team-first mindset, bringing enthusiasm, adaptability, and a sense of fun to the work.

Benefits

• Medical, Dental, Vision, Short/Long-Term Disability, Life/AD&D
• 401k - Employer match
• HSA - Employer contributes
• Flexible Vacation & PTO plan
• Paid Maternity / Paternity
• Paid Holidays
• Remote/Flex day schedule
• Laid back office environment
• The coolest team ;)
• Fun company events & off-sites
• Salary Range: $70,000 - $80,000 USD annual