[Hiring] Associate, SEO Content Operations @MoneyHero Group

Role Description

We are looking for an Associate, SEO Content Operations to support SEO content operations for MoneyHero Hong Kong, the group's Hong Kong financial comparison platform. This is a hands-on execution role for someone who is disciplined, efficient, comfortable working with search data, and experienced in refreshing and optimizing existing content. You will help strengthen organic performance by:

• Improving pages that have lost rankings
• Strengthening on-page SEO
• Reducing content cannibalization
• Making content more useful, structured, and ready for SEO/AIO/GEO discovery
• Producing new personal finance content in line with the content plan

Beyond SEO content, you will support social media and newsletters, extending the value of our content library beyond search.

Qualifications

• Strong Traditional Chinese financial content writing skills
• Understanding of SEO fundamentals
• Ability to work independently against a steady weekly output
• Capability to turn GSC keyword and performance data into practical content improvements

Requirements

• Refresh and rewrite existing articles that previously ranked but have since lost traffic
• Optimize pages ranking in positions 4-20 by improving search intent matching
• Write new articles in line with the content plan
• Support content consolidation by identifying overlapping pages
• Improve content for SEO, AIO, and GEO readiness
• Conduct content maintenance
• Work from a defined SEO workflow and checklist
• Support social content planning and copywriting
• Support monthly newsletter/EDM planning, copywriting, and scheduling

Benefits

• This is a remote, full-time role
• Part of a structured, high-impact content team
• Opportunity to work on a large-scale personal finance content library
• Clear business goal of growing organic visibility
• Regular feedback from the Growth and Content teams