[Hiring] Associate Influencer Marketing Manager @Digital Extremes

Role Description

As the Associate Influencer Marketing Manager, you will play a key role in working with influencers and content creators across major online platforms (Twitch, YouTube, TikTok, etc.) to support global marketing and communication campaigns for Digital Extremes’ games, including Warframe and Soulframe.

With a Global focus, develop relationships with influencers and content creators, research and explore new and creative opportunities to work with them, and, where appropriate, partner with agencies and regional teams for global campaigns.

Responsibilities

• Develop strategic influencer marketing plans, activations, media buys and partnerships through paid, earned and owned channels.
• Effectively collaborate with or manage Digital Extremes’ influencer marketing agencies in supporting campaigns.
• Collaborate with the Digital Extremes Community Management team to support the Community Creator Program.
• Forecast outcomes, track performance, and report on established KPI’s and metrics.
• Support the day-to-day project management and execution of influencer marketing initiatives.
• Explore ways to create new partnerships and innovative programs.
• Attend consumer shows and industry events to build and foster lasting relationships.
• Contribute responsibly as an accountable member of the Marketing group.
• Assist with central support tasks for Digital Extremes, while maintaining project management tools.
• Other responsibilities as assigned.

Qualifications

• 4+ years in publishing for video games or entertainment industries, including live service games.
• At least 2 years of direct experience working with influencers and content creators.
• Experience planning and executing Influencer Marketing programs, with AAA titles and live service games as a bonus.
• Strong understanding of marketing, communications, and influencer/content creator platforms (e.g., YouTube, Twitch).
• Creative skills to develop unique marketing programs and leverage analytics tools.
• Detail-oriented, organized, and capable of managing multiple projects in a fast-paced environment.

Requirements

• Experience working with or managing agencies in the planning and execution of marketing campaigns.
• Understanding of live-service marketing strategies to engage and retain players.
• Basic skill in Photoshop / Rush / OBS.
• Basic skill with JIRA, Trello, Basecamp and Asana.

Benefits

• Competitive compensation.
• Industry-leading benefits.
• Flexible work arrangements.
• Opportunities to grow your career.