[Hiring] Associate Director, Influencer & Creator Marketing @Wpromote

Role Description

We're looking for an Associate Director, Influencer & Creator Marketing to provide hands-on strategic and operational leadership across a portfolio of client accounts. This role combines deep influencer and creator expertise with team leadership, quality control, and senior client counsel - ensuring programs are strategically sharp, operationally sound, and built to deliver measurable business impact.

• Serving as the go-to resource for complex strategy, campaign planning, executional challenges, measurement, and executive-ready storytelling.
• Managing a select book of enterprise-level clients, providing senior guidance, stabilization, or escalation support as needed.
• Advancing an integrated approach to influencer and creator marketing, connecting various strategies to drive full-funnel outcomes.

Qualifications

• 5-7 years of influencer and creator marketing experience within an agency and/or in-house environment.
• At least 1 year of people-management experience.
• Deep experience developing and executing influencer and creator strategies across various objectives.
• Strong command of end-to-end campaign operations.
• Experience managing relationships with creators, talent managers, agencies, platforms, and vendors.
• Strong measurement and analytical skills.
• Experience with influencer marketing platforms and social analytics tools.
• Excellent client-service, presentation, and executive communication skills.
• Strong project-management and organizational skills.
• Bachelor's degree in Marketing, Communications, Advertising, Public Relations, Business, or a related discipline.

Requirements

• Coaching and leading by example, supporting team members through account guidance and campaign QAs.
• Managing a select book of enterprise-level clients directly.
• Leading the development of full-funnel influencer and creator strategies.
• Staying hands-on across the campaign lifecycle.
• Overseeing the onboarding of new accounts and major campaign workstreams.
• Interfacing directly with clients on complex or escalated needs.
• Using data to identify insights, optimize programs, and translate results into executive-ready stories.
• Partnering with various teams to integrate influencer and creator marketing into broader plans.
• Supporting the operational and financial health of assigned accounts and teams.
• Helping evolve influencer and creator best practices and documentation.
• Leading trainings and internal discussions.
• Identifying critical client, campaign, or team issues and escalating them to leadership.
• Participating in select client meetings, productions, activations, or team gatherings.

Benefits

• Remote-first culture
• Unlimited PTO
• Extended Holiday break (Winter)
• Flexible schedules
• Work from anywhere options*
• 100% paid parental leave
• 401(k) matching
• Medical, Dental, Vision, Life, Pet Insurance
• Sponsored life insurance
• Short Term Disability insurance and additional voluntary insurance
• Annual Class Pass credits and more!