Role Description
We are seeking a Senior Strategic Finance Manager to own the finance strategy for Instacart’s growth partnerships portfolio and emerging Consumer Revenue scope. In this highly visible role, you will steer a ~$100M per year investment portfolio that directly drives topline GTV, Instacart+ membership growth, and user acquisition, while building the frameworks that help us measure impact and optimize ROI.
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Own end-to-end finance support for our growth partnerships portfolio (~$100M/year), creating ROI guardrails and performance frameworks tied to GTV, Instacart+ membership growth, and user acquisition.
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Build and maintain driver-based forecasting and scenario models for Consumer Revenue and partner investments; translate insights into clear recommendations for senior leadership.
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Lead annual and quarterly planning, monthly forecast and close routines, and KPI instrumentation in partnership with Partnerships, Product, Data Science, and Accounting.
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Evaluate and structure new partnership opportunities, including diligence, unit economics, incrementality, and payback analysis; prepare executive-ready materials to inform decisions.
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Design and operationalize robust measurement with Data Science (e.g., attribution, experimentation, incrementality) to continuously optimize spend and outcomes.
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Establish an operating cadence and OKRs for your portfolio, ensuring cross-functional alignment and accountability against targets and timelines.
Qualifications
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7+ years of experience in strategic finance, FP&A, corporate development, investment banking, or management consulting with a heavy focus on financial modeling and decision support.
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Bachelor’s degree in Finance, Economics, Business, Engineering, Mathematics, or a related quantitative field.
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Advanced proficiency in Excel/Google Sheets, including building driver-based and scenario models (e.g., 3-statement, cohort/LTV, CAC/payback); proficiency in SQL to independently query and analyze large datasets.
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Proven experience owning or advising on a portfolio of growth or partnership investments of $50M+ annually, with frameworks to track ROI and business impact.
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Experience leading planning and monthly forecasting/close processes and building KPI dashboards for consumer, marketplace, or technology businesses.
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Demonstrated ability to present findings and recommendations to senior executives and influence cross-functional stakeholders (e.g., Partnerships, Product, Data Science).
Requirements
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MBA or CFA.
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2+ years in growth, marketing, or partnerships finance within consumer technology, marketplace, or subscription businesses.
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Hands-on experience with cohort analytics, CAC/LTV modeling, payback/ROI frameworks, and revenue attribution.
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Familiarity with experimentation and incrementality methodologies; experience partnering closely with Data Science to interpret results.
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Experience with financial planning systems (e.g., Anaplan, Adaptive) and BI tools (e.g., Looker, Tableau); advanced SQL or Python is a plus.
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Background operating in high-growth, fast-paced environments and influencing product or go-to-market roadmaps through business cases.
Benefits
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Highly market-competitive compensation and benefits.
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Remote work flexibility.
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New hire equity grant as well as annual refresh grants.