[Hiring] Senior Director, Data Strategy @Wpromote

Role Description

The Senior Director of Data Strategy oversees and guides our Data Strategy team, architecting the data capture, measurement, and analytics needs for Wpromote’s enterprise clients. The Data Strategy team acts as the central resource & lead for Digital Strategy & Analytics engagements with clients.

• Lead Wpromote's Data Strategy team, architecting data and measurement solutions for enterprise clients.
• Partner with a cross-functional team of exec-level leaders across Client & Media Strategy, Data Strategy & Analytics leaders.
• Lead client engagements and strategy: Define challenges, build solutions, and guide clients toward better measurement.
• Manage team operations: Project planning, resourcing, budget, and ensuring high client satisfaction.
• Evangelize measurement methods and solutions: Educate clients on technology, privacy, and data capture.
• Develop novel solutions: Collaborate with other teams to create cutting-edge measurement tools.
• Deep understanding of digital measurement: Trends, technologies, methodologies, and client challenges.
• Continue to enhance the Data Strategy and Analytics team’s menu of services.
• Design team resources: Deliver best-in-class solutions and insights for data-driven decisions.
• Act as an escalation point to promptly resolve complex situations.
• Build internal alignment: Educate and train the Client Strategy, Channel, and Executive teams on Data Strategy & Analytics capabilities.
• Support growth: Pitch new business on the differentiated value of Data Strategy & Analytics services.

Qualifications

• 12+ years of experience leading data strategy and analytics teams.
• Experience working with Digital Marketing decision-makers.
• Comprehensive knowledge of the digital measurement ecosystem.
• Strong analytic & problem-solving skills.
• Solid and proven ability to lead a team and a team of managers.
• The ability to work in a team structure and foster collaboration.
• The ability to distill complex information and present it to senior and C-suite level executives.
• An energetic attitude and a passion for Marketing measurement.
• Experience working with different Ad platforms and Digital Analytics tools.
• Strong proficiency in executive function tools such as Google Sheets (or Excel) and Google Slides.
• Verbal communication skills, with the ability to understand technical details and explain them simply.
• Project management skills, with the ability to work efficiently across multiple teams, clients, and timelines.

Requirements

• Previous experience in a client-facing role at a performance marketing agency.
• A strong public image within the Digital Marketing & Analytics community.
• Experience with measurement solutions utilized within other industries.

Benefits

• Remote-first culture.
• Unlimited PTO.
• Extended Holiday break (Winter).
• Flexible schedules.
• Work from anywhere options.
• 100% paid parental leave.
• 401(k) matching.
• Medical, Dental, Vision, Life, Pet Insurance.
• Sponsored life insurance.
• Short Term Disability insurance and additional voluntary insurance.
• Annual Class Pass credits and more!