[Hiring] Senior BI & Marketing Analyst @PeopleFinders

Role Description

The Senior BI & Marketing Analyst is the company’s hands-on business intelligence resource, responsible for turning data from across the business into timely, accurate reporting and actionable insight — with a particular focus on performance marketing. This role operates at two altitudes:

• Partnering with marketing leadership to assist in planning what the business needs from its data at a high level.
• Personally executing the analysis, reporting, and dashboard development to deliver it.

We’re looking for a motivated self-starter who ramps quickly on new businesses, industries, and datasets, sets a high bar for accuracy, and is equally comfortable presenting to executives and writing the SQL themselves.

Salary - $110k - $120k

Qualifications

• 3+ years of experience in business intelligence, marketing analytics, or a comparable analytical role.
• Strong SQL skills, with experience querying and aggregating large datasets from multiple sources; experience with cloud data warehouses (Snowflake preferred).
• Hands-on experience building dashboards and automated reporting in a modern BI platform; Domo experience is required (Power BI, Tableau, or Looker also relevant).
• Direct experience supporting a performance marketing or growth team (paid search, display, affiliates).
• Experience with subscription or trial-based D2C business models and their economics (LTV, ROAS, churn, cohort analysis).
• Advanced Excel skills, including complex functions, pivot tables, and linked, multi-source workbooks.
• Demonstrated ability to ramp quickly on a new business, industry, and unfamiliar datasets — investigating, mastering, and documenting them with minimal guidance.
• Ability to operate at both altitudes: shape analytics priorities with leadership, then personally deliver the work end to end.
• Strong communication skills — able to present complex quantitative findings in a simple, intuitive format to executive audiences.
• Self-starter with high standards for quality, performance, and accuracy.

Requirements

• Familiarity with Google Analytics (GA4), UTM-based attribution, and combining web analytics with internal data.
• Experience working with billing/subscription platform data (e.g., Recurly, Chargebee, Stripe).
• Experience analyzing A/B tests with tools such as VWO, Optimizely, or similar.
• Experience collaborating with external media agencies or BI contractors.

Education & Experience

• Bachelor’s or Master’s degree in Business, Computer Science, Data Science, Statistics, Mathematics, Engineering, or equivalent work experience.

Benefits

• 401(k)
• 401(k) matching
• Medical/Dental/Vision/Life Insurance