[Hiring] Manager of Market Research and Analytics @Radiance Holdings

Role Description

The Manager of Market Research and Analytics will play a pivotal role in shaping the strategic direction of our organization’s real estate operations through data-driven insights and robust market intelligence. This position is responsible for driving the performance of our real estate portfolio, supporting franchise sales and development, and aiding site selection, all while leveraging cutting-edge technology to improve decision-making processes. The Manager will oversee various analytics projects, evaluate market trends, and collaborate across departments to foster growth and optimize our real estate processes and assets.

Qualifications

• Bachelor's degree in business, Real Estate, Data Science, or related field.
• Proven experience in real estate analytics, market research, or related field.
• Strong understanding of consumer behavior, demographics, retail geography, and site selection.
• Strong knowledge of data analysis tools, GIS systems, and real estate technology platforms such as Sitewise or other similar systems.
• Proficiency in Excel and PowerPoint.
• Expertise in working with business operations, including territory management, site selection, and market planning.
• Strong project management skills with experience in handling multiple, complex projects simultaneously.
• Excellent communication and presentation skills.
• Experience with data warehouse integration and system transitions (Asana, HubSpot) is highly desirable.
• Advanced proficiency in market analysis, data visualization, and reporting tools.
• Strong analytical skills with the ability to transform complex data into actionable insights.
• Strategic thinker with the ability to identify trends and opportunities for growth.
• Detail-oriented with strong organizational skills.

Requirements

• Lead the real estate analytics function to support strategic growth and optimization of franchisee and corporate location site selection.
• Develop and deliver data-driven insights that guide decision-making across all aspects of real estate management.
• Conduct in-depth market analysis, including evaluating demographics, traffic patterns, competitor performance, and local market conditions.
• Assess market saturation, whitespace, cannibalization risk, and opportunities for additional locations.
• Work closely with the franchise development team to create comprehensive market buildout strategies.
• Conduct market analysis to ensure franchise territories are aligned with organizational growth strategies.
• Lead calls with potential franchisees to discuss market opportunities.
• Prepare and validate MUDA territory mapping and legal descriptions.
• Participate in site selection calls with new franchisees.
• Create confidential territory packages for candidates.
• Engage in initial kick-off calls with new franchisees.
• Perform site research for WH and Sola to identify suitable locations.
• Conduct comprehensive market reviews to assess potential for new site openings.
• Connect with existing franchisees to discuss their readiness for expansion.
• Create review materials and presentations for REC meetings.
• Regularly assess landlord portfolios in partnership with real estate manager.
• Determine the long-term needs of company systems and solutions.
• Lead the operations of Sitewise system.
• Oversee the maintenance and improvement of GIS data.
• Integrate data warehouse systems to centralize market analysis.
• Build and maintain market research models, dashboards, reports, and analytical tools.
• Lead data requests and analysis for marketing teams.
• Oversee the location name project.
• Collaborate with business partners on special data research projects.
• Lead and manage special analytics projects such as occupancy analysis and pricing analysis.

Benefits

• The salary range for this role is $95,000-$115,000 annually, commensurate with experience.
• This role is bonus-eligible based on company and individual performance; all bonuses are subject to board and CEO approval.

Company Description

Radiance Holdings is a platform company that acquires, builds, and manages franchise and related companies in the beauty and self-care sector. Our mission is to nurture and empower our companies and teams to cultivate and realize the boundless joy and opportunity of beauty and wellness as a business. We spread joy by growing joyful brands. We currently own two premier Franchise Brands, Sola Salon Studios and the Woodhouse Day Spas. We are actively pursuing additional brands in our sector.