[Hiring] Analytics Manager @Morgan & Morgan, P.A.

Role Description

Analytics Manager – Marketing and Media Optimization

Location: Brooklyn, NY

Duties:

• Guide data analysts focused on marketing performance, attribution, and optimization across multiple media channels.
• Develop and refine media mix models using open-source and proprietary frameworks to assess media contribution and guide budget allocation.
• Conduct testing and experiment design to isolate the causal impact of specific campaigns or media types.
• Build and maintain automated ETL pipelines and workflows to integrate data from media platforms, intake systems, and TV spend platforms.
• Manage the intake, transformation, and validation of media, spend, and case data from multiple sources to ensure accurate performance reporting.
• Develop forecasting models for key performance metrics such as CPI, lead volume, and conversion rates.
• Create dashboards to communicate insights to marketing, finance, and executive stakeholders.
• Partner with Media and Finance teams to ensure alignment on performance KPIs, campaign goals, and media planning.
• Monitor data pipelines and model performance, iterate based on campaign outcomes and evolving media mix.

Qualifications

• Bachelor's Degree, or foreign equivalent, in Data Science, Statistics, or Financial Management.
• 2 years of experience in a data analyst position.
• 2 years using Python, R-Studio, Sisense Cloud Data, PowerBI, and Tableau.

Requirements

• Must have a Bachelor's Degree, or foreign equivalent, in Data Science, Statistics, or Financial Management.
• 2 years of experience in a data analyst position.
• 2 years using Python, R-Studio, Sisense Cloud Data, PowerBI, and Tableau.

Benefits

• Medical and dental insurance.
• 401(k) plan.
• Paid time off and paid holidays.

Responses

Please email CVs to Morgan & Morgan, P.A., Attn: Abby Pugh, Director of Recruitment at [email protected]

Salary Range

Salary Offered: $100,000 to $119,000 per year; telecommuting permitted.