[Hiring] Public Relations Manager I @Coursera

Role Description

The Public Relations Manager I, APAC will sit on the global communications team and report to the APAC PR Lead. The role is fully-remote and India-based. The communications team is responsible for telling the story of how Coursera is shaping the future of work and education, and transforming lives through access to high-quality, job-relevant education. The team is a nimble, high-impact, and globally-distributed group that works with key business stakeholders and cross-functional partners in a fast-paced, dynamic environment to tell the right stories to the right audiences at the right time.

We’re looking for a mission-driven communications professional to support our APAC business including B2C, university and industry partnerships, and degrees and enterprise, with a focus on India, Singapore, Indonesia, the Philippines, Thailand, and other relevant markets. You’ll help craft media strategies that showcase Coursera as a top destination to help institutions lead skills development and for individuals to earn high-quality credentials.

• Coursera offers three solutions dedicated to each institution — Coursera for Business, Coursera for Governments, and Coursera for Campus.
• You’ll work closely with cross-functional counterparts in marketing, public policy, customer success, sales, and legal to support new announcements and launches.
• You’ll also lead proactive storytelling and thought leadership across the enterprise and consumer PR segment.
• Craft story/messaging and media strategy around quarterly earnings, business milestones, and corporate momentum.
• Proactively build and deepen relationships with business of higher education, technology, and policy reporters.

Responsibilities

• Craft regional PR plans and messaging for the consumer and enterprise segments.
• Work with agencies across key markets to coordinate launch rollout, briefings, and coverage tactics.
• Build relationships with business, HR, tech, consumer, policy, and higher ed reporters.
• Advance thought leadership program with strong speaker placements, bylines, and proactive outreach.
• Take a lead role in drafting localized PR collateral such as briefing books, blog posts, and press releases.
• Train local leadership and visiting executives for media interactions, effective messaging, and sensitivity to local issues; coordinate with HQ on critical communications.

Qualifications

• 4+ years of relevant PR experience. In-house and PR agency experience will both be considered.
• Ability to manage senior executives, and engage in the strategic planning process and conversations.
• Strong media relations skills.
• Demonstrated history of using data and insights to power thought leadership and media conversations.
• Exceptional writing skills, with a track record in using data and insights to power strategic storytelling.
• Strong project management skills and experience with cross-functional coordination and agency management.
• Bachelor’s degree in communications, journalism, or related field – or equivalent in professional experience.

Nice to haves

• Experience working in education, edtech, or B2C late-stage startups or public technology companies.
• Experience working on both sides – at a PR agency and in-house.
• Experience working with large public technology companies with a globally distributed workforce.
• Experience working with senior leadership on keynotes and thought leadership pieces.
• Experience working across multiple countries in APAC.

Benefits

• Flexible working options including remote work.
• Access to global programs and tools that power online learning.
• Opportunities for professional development and career growth.