[Hiring] PR Specialist @Coalition Technologies

Role Description

Coalition Technologies is seeking a highly organized, creative, and relationship-driven Remote PR Specialist to support public relations, media outreach, influencer outreach, content marketing, social media engagement, and digital PR campaigns for our clients. This role is ideal for someone with experience in PR, journalism, media relations, social media, content outreach, link building, and online community engagement.

• Developing and executing press releases, creative storylines, and media pitches for client brands
• Identifying trends and opportunities that client brands can use for custom pitches and storylines
• Crafting compelling outreach messages and helping refine current outreach strategies
• Building, organizing, and maintaining PR databases
• Responding to media information requests when needed
• Liaising between clients, media contacts, writers, journalists, bloggers, influencers, and content creators
• Analyzing client industries, niches, verticals, and competitors to identify PR and outreach opportunities
• Reviewing client websites and identifying linkable assets
• Maintaining and engaging with Coalition Technologies' content creator network
• Continuing to grow the content creator network and increase the number of jobs requested per month
• Locating, researching, and vetting viable media, PR, influencer, and link-building opportunities
• Keeping outreach conversations active through regular follow-ups
• Engaging and interacting through social media platforms
• Potentially representing client companies online
• Organizing and maintaining multi-faceted PR, social media, and outreach campaigns
• Helping maintain each client's corporate image, public presence, and brand reputation
• Developing custom PR strategies and tactics based on research and analysis
• Working with the Reporting team to track media coverage, influencer performance, campaign ROI, and overall results

Qualifications

• Prior experience with public relations, digital PR, and social media
• Flawless written and spoken English skills
• Ability to write and distribute press releases
• Strong professional relationships with writers, journalists, bloggers, influencers, or content creators
• Ability to secure media coverage for clients
• Strong understanding of online communities and content marketing
• Experience with PR tools and services such as HARO and Muck Rack
• Experience using platforms such as Reddit, Quora, and similar communities as part of PR strategies
• Experience publishing or placing content on authoritative websites
• Strong interpersonal, analytical, problem-solving, negotiation, influencing, facilitation, decision-making, and conflict resolution skills
• Ability to stay highly organized with strong attention to detail
• Ability to maintain strict confidentiality and discretion
• Friendly, outgoing, and professional communication style
• Availability to work 40 hours per week, Monday through Friday, 9:00 a.m. to 6:00 p.m. Pacific Time
• Reliable remote workstation, including a fast computer, microphone, speakers, reliable internet, and reliable power

Preferred Skills

• Journalism background or media training
• Experience with media relations, influencer outreach, or digital PR campaigns
• Experience with social media engagement and online brand representation
• Experience with link-building outreach and content promotion
• Experience tracking PR performance, media coverage, influencer results, or campaign ROI
• Experience working with clients across multiple industries or campaign types

Benefits

• 100% remote work with a company that has supported remote team members for more than a decade
• Competitive profit-sharing bonus plan, with up to 50% of company profits paid to full-time employees each month
• Competitive Paid Time Off plan that supports work-life balance
• Subsidized gym memberships
• Medical, dental, vision, and life insurance packages for eligible US-based team members
• International Health Insurance Reimbursement Program for eligible international team members
• Device upgrade and learning reimbursement programs
• Career development plans with clearly defined goals and rewards
• Additional job-specific incentives and bonuses

Compensation

For candidates located in California, New York, Washington, and Colorado, the starting base pay for this position ranges from $15 to $35 per hour. Compensation may vary based on factors such as experience, qualifications, skills test performance, geographic location, and seniority of the position offered. For candidates outside of California, New York, Washington, and Colorado, compensation may fall outside the listed range.