[Hiring] Fractional Communications Director @Neolytix

Role Description

We are hiring a fractional communications director — an individual practitioner, not an agency — to build and run our earned media program. You will work directly with the CEO and alongside our in-house marketing team, which handles content production. Your job is strategy, pitching, and media relationships. You will not be writing blog posts.

This is a 3-month pilot engagement at 15–20 hours per month, with the expectation of a longer-term relationship (and expanded scope) if the pilot produces placements.

What You Will Own

• Earned media placements in healthcare B2B trade outlets — quotes, features, and contributed articles in publications such as Becker's, Modern Healthcare, Fierce Healthcare, MedCity News, HealthLeaders, Healthcare Dive, HIT Consultant, Medical Economics, and Physicians Practice.
• Executive visibility — Ghostwrite bylines and commentary for the CEO; position him as a voice on credentialing, payer enrollment, RCM, and MSO economics.
• Proactive pitching — 4–6 tailored pitches per month tied to news hooks, regulatory changes, and proprietary data/insights we supply.
• Reactive commentary — Monitor journalist source requests (Qwoted and similar) and turn around expert commentary fast.
• Podcast, speaking, and awards pipeline — Secure podcast appearances and speaking slots (MGMA, HFMA, Becker's events and similar) and manage industry award submissions.

Qualifications

• 7+ years in communications/PR, with a meaningful portion focused on healthcare B2B (provider services, health IT, RCM, payer, or adjacent).
• Placements you personally secured in healthcare trade outlets within the last 18 months.
• Working relationships with reporters and editors covering healthcare business, RCM, and health IT.
• Founder/C-suite ghostwriting experience — you can capture an executive's voice and produce publish-ready bylines.
• Fractional or small-company track record — you know how to generate results on a lean retainer without an agency machine behind you.

Requirements

• This Role Is Not For You If:
  • You are an agency planning to staff this with a junior account executive.
  • Your core offering is press release writing and wire distribution.
  • Your placement history is pay-to-play (contributor networks, sponsored content, council memberships).
  • Your healthcare experience is consumer wellness, supplements, or provider marketing to patients.

Compensation Structure

• Base retainer of $1,500–$3,000/month depending on experience, plus per-placement bonuses tiered by outlet ($250–$1,000 per earned placement).
• The 3-month pilot is renewed or ended based on placements and pitch quality.

How to Apply

• Applications that skip any of the following will not be reviewed:
  • Five live links to earned media placements you personally secured in healthcare B2B outlets in the last 18 months. Identify your role in each (pitched, ghostwrote, secured the interview).
  • Two or three reporters or editors you would pitch a credentialing-platform story to, with a one-line angle for each.
  • Your monthly retainer expectation for 15–20 hours/month, and confirmation you are an individual practitioner (not an agency).