[Hiring] Communications & Social Strategist @Mendix

Role Description

This role will serve as the owner of PR and social media strategy and execution at Mendix. You will drive global strategy development and prioritization of PR initiatives, including:

• Developing thought leadership messaging, pitches, and opportunities
• Ensuring our spokespeople are positioned well in the media
• Owning a PR strategy that impacts traffic growth and brand recognition globally
• Developing a social media growth strategy
• Tapping into our influencer network and new social strategies
• Increasing follower count, engaging our user and buyer audiences, and driving brand affinity

This is a great opportunity for someone who is passionate about PR and staying on the cutting-edge of social media and wants to have a big impact, quickly.

Qualifications

• 7+ years experience in PR for B2B companies
• Curiosity around B2B marketing trends and developments online
• Understanding of what drives impact on business growth
• Experience building and executing in an enterprise account-based model
• Proven ability to build bridges across disparate organizations
• Track record of partnering across functions
• Data-driven decision making

Requirements

• Own PR strategy and work closely with global and regional agencies
• Identify top-tier media publications for the Mendix buyer audience
• Act as a thought leadership expert in positioning Mendix to the broader market
• Lead and execute a social media strategy that builds executive thought leadership
• Develop influencer strategy for executive leadership and other personas
• Work closely with Siemens PR teams and leadership
• Ownership over channel growth, referral traffic, and brand recall goals

Benefits

• Salary range: $115,000 - $140,000 a year

Equal Employment Opportunity Statement

Siemens is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.