[Hiring] Senior GTM AI Architect @Invoca

Role Description

As our Senior GTM AI Architect, you will own the data that powers Invoca's go-to-market engine. You are an expert in enrichment and data architecture who can take fragmented, broken data across multiple platforms and turn it into a clean, trusted master dataset. You know the limitations of every data provider and GTM tool, and you know how to work around them. Reporting to the Sr. Director of Revenue Systems, Data & AI, you will partner with Sales, Marketing, Customer Success, and our Salesforce team so our CRM, tools, and AI agents run on data we can trust.

• Fix broken data structures:
  • Diagnose messy account hierarchies, duplicate records, and inconsistent fields, then design and execute the path to a clean, scalable structure.
• Own the master dataset:
  • Define source-of-truth rules and maintain a golden record for accounts and contacts across Salesforce and connected systems.
• Resolve identity across sources:
  • Align ZoomInfo, Clay, Gong, Marketo, Demandbase, and Salesforce so we know we are talking about the same person and the same company.
• Be our ZoomInfo expert:
  • Get the most out of ZoomInfo despite product limitations, including tracking contacts as they move from company to company and keeping account and contact records current.
• Run enrichment at scale:
  • Design enrichment routines, match logic, waterfalls, and refresh cadence using ZoomInfo, Clay, and other providers.
• Use AI to clean and enrich data:
  • Apply AI tools and agents to fix broken records, standardize fields, and fill data gaps at scale.
• Complete CRM data from conversations:
  • Use Gong data to fill gaps in contacts, roles, buying groups, and opportunity details in Salesforce.
• Shape our data architecture:
  • Partner on how a data lake and data warehouse fit into the GTM stack, and how data flows between them, Salesforce, and our tools.
• Manage data operations:
  • Lead large data loads, merges, mass updates, and list builds for campaigns and territory changes.
• Own the data tools:
  • Administer and optimize ZoomInfo, Cognism, and Clay, including configuration, credit usage, match rates, and integration health with Salesforce.
• Build the AI data foundation:
  • Structure the data our AI agents and automations rely on, from account signals to ICP and scoring inputs.
• Measure data health:
  • Track coverage, accuracy, and freshness, and report on progress with clear metrics.

Qualifications

• 5+ years in GTM data, revenue operations, or data operations roles in B2B SaaS.
• Deep, hands-on experience enriching data at scale and understanding complex data structures.
• Expert-level ZoomInfo experience, including its limitations and the workarounds to make it deliver.
• Hands-on experience building waterfall enrichment in Clay.
• Must have experience using AI to clean, fix, and enrich datasets.
• Proven track record of turning broken data structures into clean, governed ones.
• Experience with entity resolution, matching, and deduplication across multiple data sources.
• Understanding of data lake and data warehouse concepts and how they support a master dataset.
• Experience using conversation intelligence data (Gong or similar) to enrich CRM records.
• Advanced Salesforce data management experience (Data Loader, DemandTools, or similar) and strong SQL/SOQL and reporting skills.
• Salesforce Admin Certification are a plus.
• Curiosity about AI and how clean data enables agents and automation.
• Clear communication with technical and non-technical stakeholders.
• Strong ownership and comfort in a fast-paced environment.

Benefits

• Day-One Health Benefits – Medical, dental, and vision coverage begins on your first day of employment for U.S.-based teammates.
• Mental Wellbeing – Access to mental wellbeing support and an Employee Assistance Program (EAP).
• Wellness Subsidy – Reimbursement that can be applied toward gym memberships, fitness classes, and more.
• Flexible Time Off – We encourage a healthy work-life balance. Our flexible paid time off policy gives you the flexibility to recharge and take time away when you need it.
• Paid Holidays – Invoca provides 20 U.S. paid holidays, including a winter break, giving you time to rest, recharge, and spend time with friends and family.
• Paid Family Leave – Up to 12 weeks of 100% paid leave for baby bonding, adoption, and caring for family members.
• Paid Medical Leave – Up to 12 weeks of 100% paid leave for childbirth and medical needs.
• Enterprise-Grade AI Tools – Access to industry-leading enterprise AI tools, including leading LLMs and agentic AI workflow solutions to help you maximize productivity and work more effectively.
• Professional Development – Annual reimbursement of up to $1,000 per fiscal year to support learning, certifications, conferences, and other professional development opportunities.
• 401(k) – Invoca offers a 401(k) plan through Fidelity with a company match of up to 4%.
• Recognition Programs – We celebrate great work through company-wide and team recognition programs, including President's Club and quarterly and departmental awards recognizing innovation, execution, and customer impact.
• InVacation (Sabbatical) – As a thank-you to our long-term team members, we offer a sabbatical after seven years of service.