[Hiring] Senior Associate Director, PR @Karsh Hagan + Madden

Role Description

The Senior Associate Director, PR is a pivotal leadership role responsible for the strategic health and growth of our regional accounts. Reporting directly to the President of Allied Services, you will act as a bridge between high-level agency strategy and regional execution. This is a "player-coach" role designed for a professional who can lead a team to media success while simultaneously driving the business forward through RFP leadership, client retention, and new business development.

Key Responsibilities: The "Nitty-Gritty"

• Growth & New Business Leadership
  • RFP Excellence: Lead the PR strategy for New Business pitches and RFPs, crafting compelling narratives that showcase KH + Madden's unique value proposition.
  • Regional Business Development: Identify opportunities for account expansion and new partnerships within your assigned region.
  • Client Retention & Success: Serve as the senior lead for client relationships, ensuring long-term satisfaction and "moving the needle" on their specific KPIs.
• Strategic Earned Media
  • Regional Strategy: Architect magnetic PR strategies that turn travel stories into headlines, stirring up curiosity across media channels.
  • High-Level Media Relations: Build and nurture relationships with top-tier journalists and influencers; you are the go-to contact for the region's most critical media moments.
  • Crisis Communications: Oversee crisis efforts with grace, acting as the calm voice who flips challenges into trust-building moments.
• Team Management & Operations
  • Staff Mentorship: Mentor and inspire the PR team, setting a high bar for creativity, accountability, and professional excellence.
  • Collaborative Oversight: Work closely with Creative, Media, and Strategy teams to ensure regional campaigns are integrated and unified.
  • Performance Tracking: Measure and report on PR success using data that matters, helping KH + Madden demonstrate true ROI to our partners.
• Innovation & Presence
  • Buzzworthy Activations: Ideate media missions and stunts that turn destinations into "must-cover" stories.
  • Trend Awareness: Keep a finger on the pulse of industry trends and cultural moments to ensure KH + Madden's PR machine stays ahead of the curve.

Qualifications

• Confident representative of KH + Madden in the destination marketing industry.
• Agile thinker who empowers the team to deliver their best work.
• Excited to travel approximately 30% of the time.

Requirements

• Experience leading pitches for multi-million dollar contracts.
• Proven track record in client retention and new business development.
• Strong relationships with top-tier journalists and influencers.

Benefits

• Strategic Influence: A direct line to agency leadership and the ability to shape regional PR strategy.
• A Supportive Culture: A workplace that values intelligence, authenticity, and a willingness to learn.
• Growth Opportunities: Training and challenges designed to expand your leadership and business development skillset.

Company Description

KH + Madden is an independent marketing agency formed through the strategic partnership of Karsh Hagan and Madden Media. By blending bold creative storytelling with high-performing media, PR, GEO, and data-driven strategy, the agency helps ambitious brands close the gap between how they are seen and how they are felt, building genuine connections through moments that move people, brands, and places forward.